Collection: MAKE UP FOR EVER

Stage and studio lights are hard on makeup, and that is the problem MAKE UP FOR EVER was built to solve. Makeup artist Dany Sanz started the brand in Paris in 1984. HD Skin covers foundation, cushion, concealer and powder, made to look natural on camera, according to the brand. Step 1 primers prep skin first, including the UV Protector with SPF. For color, the Artist Color Pencil works on eyes, lips and brows, and Rouge Artist lipsticks come in satin and velvet finishes. Aqua Resist and Aqua Seal handle waterproof wear. We buy the Japan range for you, so you can skip guessing which shades your local store still stocks and build your kit in one order.

MAKE UP FOR EVER

487 products

FAQs about MAKE UP FOR EVER

Where can I buy MAKE UP FOR EVER products?

SuzyKirei carries the Japan range, including HD Skin, Step 1 primers, Rouge Artist and Artist Color Pencils, bought in Japan for each order. US duties are prepaid at checkout.

Where is MAKE UP FOR EVER from?

Paris, France. Makeup artist Dany Sanz founded it in 1984, and it is now part of LVMH.

Did MAKE UP FOR EVER discontinue their foundation?

HD Skin is the brand's current foundation family, including the Balancing & Perfecting foundation and the HD Skin Cushion SPF50+. Older formulas like Ultra HD were replaced over time.

What does the Step 1 UV Protector primer do?

It is a primer with SPF that goes on after skincare and before foundation, to help makeup last and add sun protection in one step.

Which HD Skin concealer should I choose?

Match your foundation shade to cover redness and spots, or go one shade lighter for under the eyes. HD Skin concealer is made to look natural up close, according to the brand.

What is Aqua Seal used for?

Mix a drop with powder eyeshadow to turn it into a waterproof liner, or brush it over makeup to help it hold.