Loretta
Loretta Devil Wax 5.5, 65g
Loretta Devil Wax 5.5, 65g
Rated 5.0 out of 7.0 by Japan’s largest beauty community
With moderate setting power and soft texture, it creates a style with movement!
✓ 100% AUTHENTIC, SHIPS FROM JAPAN
✓ DUTIES & TAXES INCLUDED FOR US ORDERS
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What it is
Since we handle genuine products, you can order Loretta products with peace of mind knowing that even if there is a problem with the product, we will provide a thorough response. This wax is lightweight and comfortable to use. Recommended for both messy and soft wavy styles. It creates a light, airy texture. *Due to product renewal, the product you receive may come in a different package than shown in the image.
Ingredients
How to use
Take an appropriate amount in the palm of your hand and apply to your hair to style. Do not use if you have any abnormalities on your skin or scalp such as cuts, swelling, or eczema. If it gets into your eyes, rinse immediately. If you experience any irritation or other abnormalities during or after use, discontinue use and consult a dermatologist. Do not use for any purpose other than as directed.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I received this from Loretta. Thank you. The texture is just right, neither too soft nor too hard. It spreads well. However, over time, it felt a little dry. Maybe it's because my hair was damaged to begin with... (･_･; This is a good wax for when you want to add a little movement to your hair.
Good points: The scent is nice. The packaging is cute. It hardens and holds together well. It stays in place even after a day! Bad points: It's scary if you make eye contact with it after watching the late-night horror show. It feels sticky when used. It hardens and holds together well.
It just looks so cute! I style my hair a lot, and the soft texture makes it easy to manage! It doesn't have much hold, so you'll need to use a hairspray! I think it's great for styling down styles!
It has a gel-like shine and is soft to set.
The packaging was so cute! I bought it on impulse. I have short, straight, and very fine hair. It has the same white texture as Loretta's Makeup Wax. It's quite stretchy, so I take a small amount and rub it in my palm until it becomes transparent before using. It's thicker than Makeup Wax 4.0. It's great for adding a little nuance or creating volume. The difference between this and Makeup Wax is the scent. The Makeup Wax is supposed to have a rose scent, but I wonder what the Devil scent is... Maybe it's aimed at men, and (personally) I find it a little masculine. It has a refreshing, citrusy scent. I'm not a big fan... However, Loretta's waxes don't have a long-lasting scent, so it fades relatively quickly, and it's no longer noticeable after about half a day of application. It does wear out, probably because of my fine hair, but I can revive it with a hand comb. If you're concerned about it wearing out, you might want to use a spray as well.