From "negative care" to "positive care." From the makers of the PH JAPAN Feminine Wash, a soap for the delicate zone beloved by countless women with cumulative sales of over 20 million units, comes a new serum specifically for the delicate zone. The delicate zone is a common source of concern, with many women complaining of dryness, dullness, and itchiness in the VIO area, unstable skin conditions, and not knowing how to care for it. While the causes range from a deterioration in skin condition due to accumulated dirt, dryness caused by hormonal imbalances due to menopause and aging, various frictions in daily life, and damage after VIO pubic hair removal, many of these issues stem from dryness in the delicate zone. To prevent these issues, proper care is essential. P&H Serum is a moisturizing serum specifically for the delicate zone. Daily care improves skin condition while providing moisture to maintain healthy, delicate zones. POINT 1: A luxurious blend of specialized moisturizing ingredients! [Double Hyaluronic Acid x Double Collagen]: A luxurious blend of penetrating and adsorbing hyaluronic acid*1 and penetrating and adsorbing collagen*2. The generous amount of moisturizing ingredients creates a veil that firmly locks in moisture. [Double Ceramide & Squalane]: Reinforces the skin's natural barrier function. Two types of ceramide*3, which are highly moisturizing, and squalane, a natural moisturizing ingredient that is oxidation-resistant and highly penetrating, restore skin's natural softness. [Silk & Pearl]: Hydrolyzed silk and pearl protein extract, obtained from silk fibers rich in amino acids such as glycine and alanine. The amino acid composition is very similar to that of human natural moisturizing components, providing excellent absorption and penetration for long-lasting moisture retention. POINT 2: From "Reset Care" to "Plus On Care," this formula contains a total of 16 moisturizing ingredients and 11 botanical extracts. This specialized care not only restores skin to its original, healthy state, but also provides abundant moisture, leading to a beautiful, translucent, and confident appearance. POINT 3: Gentle on the skin with seven additive-free ingredients. Free of synthetic surfactants, ethanol, synthetic fragrances, UV absorbers, mineral oil, silicone, and synthetic colorants. Irritation tested*4. *1 Sodium hyaluronate, sodium acetylated hyaluronate*2 Hydrolyzed collagen, water-soluble collagen*3 Ceramide AP/NP*4 This does not mean that irritation will not occur in all people.