ADDICTION
ADDICTION Eyebrow Mascara Color Nuance (102 Latte Blonde)
ADDICTION Eyebrow Mascara Color Nuance (102 Latte Blonde)
@cosme rating: 5.0/7.0
A Japanese coloured brow mascara built for the "browless" aesthetic — ADDICTION Eyebrow Mascara Color Nuance coats every brow hair with nuanced pigment that softens, tints, and sets brows in a fluffy, natural finish that holds for 24 hours without clumping or stiffness.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
The browless look — where brows are visually softened rather than defined — has been one of the more directional shifts in Japanese and Korean makeup in recent years, and this is one of the few products that actually does it well in a wearable way. The ADDICTION Eyebrow Mascara Color Nuance tints rather than draws, coating each hair individually so the brows read as part of the face rather than a feature sitting on top of it. One swipe lightly shifts the brow colour toward the chosen shade — a warm honey beige, a cool ash greige, a muted burnt orange — and the result is brows that look groomed and intentional without looking filled-in. The diamond-shaped brush is the detail that sets it apart from standard brow gels: it reaches shorter, finer hairs without flooding the surrounding skin, and the formula dries down soft and flexible rather than rigid. Fragrance-free, 24-hour hold, and genuinely useful for anyone rethinking how bold their brows need to be.
Ingredients
(1) Acrylates Copolymer & (Acrylates/VA) Copolymer: film-forming polymers that hold brow hairs in place and lock colour uniformly for long wear
(2) Butylene Glycol: hydrating agent that keeps the formula flexible and prevents the dried film from cracking or flaking
How to use
Lightly wipe any excess product from the brush against the rim of the tube or a tissue before applying — this prevents overloading and ensures a cleaner result. Starting from the inner brow, sweep the ADDICTION Eyebrow Mascara Color Nuance through the brow hairs in the direction of natural growth, using the flat side of the diamond brush to coat the main body of the brow and the tip to catch shorter or finer hairs at the edges. One coat delivers a subtle shift in colour; a second coat builds toward a more visible tint. For the browless look, apply over bare brows without any pencil or powder underneath — the tint alone against the skin creates the softened effect. Allow to dry before touching the area.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I have long black hair, fair skin, and a cool winter undertone. I live in an environment where I can't bleach my eyebrows, so I've tried a variety of different mascaras to tone down or tone down the color. I've had a lot of trouble with bleach-colored eyebrow mascaras because they tend to be too thick or too yellow, but this "Ash Greige" is perfect! It's grayish, not yellowish, and even a thin film covers my dark eyebrows well.
I bought the orange to match my hair color. It dyed well and I'm happy with it. I think it would look better if I bleached my eyebrows. I'd like to buy other colors too!
The brush is thick and easy to apply. My hair is light-colored, so this color is very easy to use and I have purchased it many times.
As a warm-toned spring skin tone, this instantly brightens my complexion. The saturated orange is cute. It pairs well with my light brown hair, which has pink and orange undertones. It can be a bit of a pain to apply it without wiping it off with a tissue using a large brush, as it can get too clumpy, but the pigment is highly pigmented and fills in the blue-black of my eyebrows. After applying it, I lightly stroked the ends of the brows with a screw-on eyebrow brush to remove any unevenness or clumps, resulting in a beautiful finish.
It gives a really beautiful finish, but at this price for an eyebrow mascara I'm not sure I'll be buying it again - it's easy to apply and gives a beautiful finish, but I end up using it so carefully that it ends up being a waste lol I would recommend it to people who like it!