Hada Labo
Hada Labo Gokujyun Foaming Cleanser, 160ml
Hada Labo Gokujyun Foaming Cleanser, 160ml
Rated 4.5 out of 7.0 on @cosme, Japan's largest beauty review site
The foaming cleanser in the Gokujyun range. Three types of hyaluronic acid, and it removes everyday makeup without a separate first cleanse.
✓ 100% authentic, bought in Japan
✓ Ships from Tokyo in 3 business days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Hada Labo Gokujyun Foaming Cleanser is a Japanese pump foam cleanser in a 160ml bottle. It dispenses ready-made dense foam carrying three types of hyaluronic acid, and removes everyday makeup without a separate oil cleanse. Fragrance-free, colourant-free, alcohol-free and paraben-free. Use two to three pumps, wash and rinse.
Why it's different
Dispenses as foam rather than needing to be lathered, which removes the step most people rush and do badly.
Three types of hyaluronic acid built into a cleanser, so it cleanses without leaving the tight feeling that follows most foaming washes.
Removes everyday makeup on its own, so no double cleanse is needed unless you are wearing eye makeup or heavy base.
Key ingredients
Hydroxypropyltrimonium hyaluronate (skin-adsorbing hyaluronic acid): binds to the surface and stays through the rinse
Sodium acetylated hyaluronate (super hyaluronic acid): holds moisture longer than standard hyaluronic acid
Sodium hyaluronate: baseline surface hydration
How to use
1. Wet your hands and face.
2. Dispense two to three pumps of foam.
3. Wash gently using the foam, keeping pressure off the skin.
4. Rinse thoroughly with lukewarm water.
Use a dedicated remover for eye makeup. It is not designed for point makeup.
Hada Labo Gokujyun Foaming Cleanser, 160ml
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
Does it really remove makeup without a first cleanse?
For everyday base makeup and sunscreen, yes. For eye makeup, long-wear lip colour or heavy foundation, use a dedicated remover or an oil cleanser first. Rohto specifically recommends a separate remover for point makeup, which is the honest limit of a foaming cleanser.
Is hyaluronic acid in a cleanser doing anything, given it rinses off?
Partly. Most of it does rinse away, but the skin-adsorbing form is designed to bind to the surface and remain after rinsing, which is why the range includes it. The realistic benefit is that skin feels less tight afterwards, not that you can skip a moisturizer.
Is it gentle enough for sensitive skin?
It is fragrance-free, colourant-free, alcohol-free and paraben-free, which removes the most common irritants from a cleanser. It is still a foaming cleanser though, so on very dry or compromised skin it may be more cleansing than you want. In that case use it in the evening only.
How does it compare to the Gokujyun lotion and gel?
They are three steps of the same range rather than alternatives. This is the cleanse, the Gokujyun Lotion is the hydrating layer that follows, and the Perfect Gel is the moisturizer that seals it. Using them together is the intended routine, but each works on its own.
We ship internationally from Japan!
International Delivery Rates
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does international shipping take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan. As of 22 July 2026:
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
These are estimates only. Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. We offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I have to pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I have sensitive, combination skin. What I look for in a face wash is something that cleanses clean without leaving my skin feeling tight. I happened to buy this because it was on sale. This was my first foam face wash. It comes out as a foam, which is convenient, but I wonder if the foam should disappear so quickly... I only need about three pumps, so it seems like it will disappear quickly... For me, the cleansing power is weak, and for better or worse, it doesn't feel like I've just washed my face after removing all the dirt. As expected, I broke out in a few days... It seems like it would be good for people with dry skin, but I won't be repurchasing it. The unique smell bothers me... The Hada Labo series also has popular lotions and other products, but unfortunately, it just doesn't suit me...
One push produces a fluffy, dense foam, making it very easy to use and perfect for busy mornings. The foam doesn't go flat easily, and it cleanses gently without rubbing the skin, which is a nice touch. After washing, it doesn't feel tight, and it leaves a moist feeling, but also a refreshing feeling. It doesn't irritate even sensitive skin, so it can be used safely every day. It's also good value for money and easy to use, and is a face wash that is simply "just right." For its sense of security and ease of use, I'd give it 6 stars!
It's a foam-type cleanser, so about five pumps is just right for washing your face on the first floor. You can't expect much from the elasticity of the foam, but if you wash gently without using too much force, you won't notice any friction, and your skin will feel very moisturized after washing.
One push produces a fluffy, dense foam, making it very easy to use and perfect for busy mornings. The foam doesn't go flat easily, and it cleanses gently without rubbing the skin, which is a nice touch. After washing, it doesn't feel tight, and it leaves a moist feeling, but also a refreshing feeling. It doesn't irritate even sensitive skin, so it can be used safely every day. It's also good value for money and easy to use, and is a face wash that is simply "just right." For its sense of security and ease of use, I'd give it 6 stars!
It's a foam-type cleanser, so about five pumps is just right for washing your face on the first floor. You can't expect much from the elasticity of the foam, but if you wash gently without using too much force, you won't notice any friction, and your skin will feel very moisturized after washing.