Estee Lauder Double Wear Stay-in-Place Matte Powder Veil (Translucent Medium) 8.5g

Estée Lauder's best-selling foundation, Double Wear, boasts the highest rating for lasting wear*1, and now features a new addition. It's the new Double Wear Stay-in-Place Matte Powder Veil, a thin, delicate pressed powder that blends seamlessly with skin like a veil. It delivers a multidimensional matte finish that minimizes shine while maintaining a radiant glow. Perfect as the finishing touch to your makeup or on bare skin. Light as a feather, it instantly blurs imperfections and controls excess sebum, leaving skin flawless and translucent for 12 hours*2. Achieve a fresh, lasting finish that lasts forever. This innovative pressed powder dramatically refines skin. *1 Sales figures for Estée Lauder brands in Japan from March 1998 to January 2025. *2 Cosmetic wear data available (based on brand research; individual results may vary). ■ Lightweight yet perfectly adherent - Inspired by the concept of a "veil," this feather-light, airy texture creates a thin, powdery veil that blends seamlessly into the skin. Our goal was a texture that "feels like nothing is on the skin, yet clearly shows a difference." It creates a natural yet sophisticated look. ■ Three micro-technologies for a polished first impression. Three types of microparticles create a skin-enhancing effect. Three types of extremely delicate microparticles each play a different role on the skin. First, Micro Diffusion Optics, which skillfully diffuses light, softly blurs pores and fine lines, leaving the skin smooth and toned. Second, Micro Absorption Powder, which quickly absorbs sebum, reduces shine and maintains a smooth finish. In addition, the micro-powder gently reflects light, giving the skin a natural depth, creating a sophisticated, three-dimensional look that is matte yet not flat.