D-UP
D-UP Hyper Lift Mascara (Sheer Black), 25g
D-UP Hyper Lift Mascara (Sheer Black), 25g
Rated 5.1 out of 7.0 by Japan’s largest beauty community
It's a curling mascara that really gives you long lashes!
✓ 100% AUTHENTIC, SHIPS FROM JAPAN
✓ DUTIES & TAXES INCLUDED FOR US ORDERS
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What it is
"A curl mascara that's seriously long!" The third installment of the Hyper Lift Mascara series, which makes your upward-curling lashes look as long as possible, is the light and powerful "Sheer Black." <Color Features> ■ Naturally colored "Translucent Black" A soft black hue is added to a light and smooth clear base. The subtle color makes your lashes look a little thicker, making it easy to use in any situation. ■ Translucent color that gives a natural look without standing out from your face, creating a finish that makes your natural lashes look longer. Perfect for everyday use at school or in the office. <Hyper Lift Common Features> ■ Curls from the roots to the "ultra-long" length ■ Amazing length with just one coat ■ Compact brush that can be applied from the edges ■ Slim and natural volume W74 x D17 x H195
Ingredients
Isododecane, trimethylsiloxysilicate, dextrin palmitate, microcrystalline wax, talc, hydrogenated polydecene, dimethicone, disteardimonium hectorite, carnauba wax, diphenylsiloxyphenyl trimethicone, beeswax, nylon-12, nylon-6, propylene carbonate, hydrogenated styrene/isoprene copolymer, diisostearyl malate, aluminum distearate, phenoxyethanol, polysorbate 85, silica, tocopherol, water, camellia japonica seed oil, panthenol, butylene glycol, ethanol, hydrolyzed silk, swertia japonica extract, panax ginseng root extract, iron oxide, carbon black, aluminum hydroxide
How to use
After curling your eyelashes with an eyelash curler, apply the product from root to tip, combing it out. To remove, use cleansing oil or eye makeup remover. Do not use on areas with cuts, swelling, itching, rashes, sores, or pigmentation abnormalities. Also, if you experience any redness, swelling, itching, or irritation, discontinue use immediately. Continued use may worsen the condition, so consult a dermatologist. If the product gets into your eyes, rinse immediately with water or lukewarm water without rubbing. If you experience any discomfort, consult an ophthalmologist. Keep out of reach of children. After use, keep the cap tightly closed and store in a clean place. Wipe off any liquid from the opening of the container frequently. Store away from direct sunlight, high temperatures, and humidity. Do not use for any purpose other than as directed. Do not use if you are allergic to any of the ingredients. Please be careful as it may not come off if it gets on your clothes or other items.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
This is my second purchase. It separates beautifully and is sweat-resistant!
It's a sheer black, not pitch black, so I think it gives a natural finish that resembles your own lashes. It contains fibers, but the texture is light, so it doesn't clump easily and makes your lashes look a little longer. I really like the compact brush with a tapered tip, which makes it very easy to use. I don't wear a lot of mascara to add volume, so I wasn't bothered by the fibers falling off. It also had good staying power without the need for a primer.
It's easy to apply and keeps the curls beautifully. Because it's oil-based, you have to use a mascara remover, which is a bit of a hassle, but other than that, it's great.
It gives a lot of volume. It's not a natural finish. The black was too strong, so I bought the brown-black version, but it was also strong. It might be too much for someone who can't tolerate buildup.
I've written a review about this product before, but since I've bought it again, I'll review it again. (By the way, I previously gave it three stars. I didn't have a very good impression of it at first. I'd always liked mascara that washed off with hot water, but recently I realized something: since I was already removing my entire face with cleanser, it wouldn't be a problem if my mascara came off too! (I realized this too late!) So, to solve the problem of my lashes drooping with mascara that washed off with hot water, I decided to try a mascara that didn't. However, I realized that the mascara I used before, which lifted my lashes but was difficult to remove and required a remover, was no good. I wanted a mascara that could be removed with a regular cleanser, that also had curl-holding properties and lengthening properties... and that's how I ended up with this mascara! It really does have a great lengthening effect, doesn't droop my lashes, keeps my curl all day, and can be easily removed with just cleanser. Why did I think it didn't suit me when I used it before? I'm not sure if I used it wrong or not, but ever since I started using this mascara, people have been telling me, "Your eyelashes are so long!" I'm also using eyelash serum now, so not only have the mascara gotten longer, but my own eyelashes have also gotten longer, and when I add this mascara to my eyelashes, they look even longer. The tapered brush also picks up short lashes, which is great. If I curl my eyelashes firmly with an eyelash curler before applying this mascara, they don't droop and they really do make my eyelashes look longer, so I highly recommend it.