AYURA
AYURA Foaming Wash Alpha, 120g
AYURA Foaming Wash Alpha, 120g
@cosme rating: 5.7/7.0
Gently leads to clearer skin.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
This facial cleanser gently envelops your skin in rich beauty foam.It cleanses thoroughly without putting a burden on the skin, and refines the skin's texture, leading to clearer skin.
Ingredients
Glycerin, Water, Myristic Acid, Butylene Glycol, Potassium Hydroxide, Stearic Acid, Lauric Acid, Lauryl Hydroxysultaine, Diglycerin, Glyceryl Stearate (SE), Betula Platycodon (Birch) Sap, 1,2-Hexanediol, Hydroxypropyltrimonium Hyaluronate, Moringa Pyrifera (Washberry) Seed Extract, Pentylene Glycol, Phytosteryl/Octyldodecyl Lauroyl Glutamate, Polyquaternium-7, Schizosaccharomyces Pombe Extract, Sodium Carboxymethyl Hyaluronate, Hydroxypropyl Methylcellulose, Palmitic Acid, Pentasodium Pentetate, Sodium Lauroyl Glutamate, TEA-Cocoyl Glutamate, Phenoxyethanol, Citrus Aurantium Bergamot Fruit Oil, Orange Oil, Pelargonium Graveolens Oil
How to use
Lightly wet your entire face, then take about 1.5cm of the product in the palm of your hand and lather it well. Wash carefully, enveloping your skin in the lather, then rinse thoroughly.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
It doesn't leave my skin feeling tight after washing! It has a citrus scent, and it leaves my skin feeling refreshed but still moisturized, making it perfect for those with dry skin. Some face washes can cause redness or dryness, but this one didn't. I love it so much I'm using my second bottle.
I bought Ayura because it has a nice scent, but this product only has a faint citrus scent, which was a bit disappointing. However, it lathers well and doesn't leave my skin feeling tight, so it's comfortable to use.
It feels like it removes dirt quickly, but doesn't dry out the skin after washing. The foam is fizzy. No complaints.
It lathers well and doesn't leave your skin feeling tight after washing. It has a citrus scent, but honestly it wasn't as nice as I expected. The outlet is narrow, so it comes out thinner than regular facial cleansers. Ayura is great because they offer high points redemption on Beauty Day. It's good when points are redeemable, but honestly, I'm not sure if I'd buy it on a normal day. There are good facial cleansers for around 2,000 yen.
AYURA can be used safely even on rough skin. It lathers well and is easy to use.