MISSHA
MISSHA Glow UV Tone Up Primer SPF50
MISSHA Glow UV Tone Up Primer SPF50
@cosme rating: 4.9/7.0
A UV makeup base that improves skin tone.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Corrects the skin and adheres perfectly. Tones up bare skin* UV makeup base. Glow essence capsules provide a texture that is not squeaky or sticky. Equipped with a magnet fit function that enhances adhesion with Glow Cushion Foundation. Luminous Cover. SPF50+. PA+++* Makeup effect
Ingredients
Water, ethylhexyl methoxycinnamate, butylene glycol, niacinamide, C12-15 alkyl benzoate, glycerin, cetyl ethylhexanoate, diethylamino hydroxybenzoyl hexyl benzoate, pentylene glycol, sorbitan stearate, dimethicone, bis-ethylhexyloxyphenol methoxyphenyl triazine, behenyl alcohol, phenoxyethanol, PEG-40 stearate, lauryl polyglyceryl-3 polydimethylsiloxyethyl dimethicone, polysorbate 60, aluminum hydroxide, carbomer, dipotassium glycyrrhizate, silica, triethoxycaprylylsilane, xanthan gum, disodium EDTA, sodium hydroxide, sodium hyaluronate, hydrolyzed hyaluronic acid, threonine, serine, glycine, proline, damask rose flower water, cyanocobalamin, tocopherol, titanium dioxide, iron oxides
How to use
Apply an appropriate amount to the five high points of your face (forehead, cheeks, nose, and chin). Spread it in a circular motion and pat it in with the pads of your fingers.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I was interested in Korean cosmetics, and received this as a gift. The texture is not heavy and spreads easily, so I think it's good value for money. The color is pinkish and tones up the skin. It also has UV protection, so it saves time, which is a big plus. The fresh finish gives me the glow I like, and I'm very happy!
When I wear a mask, the makeup around my nose tends to break down a lot, but I use this every day because it feels fresh and moisturizing and makes my skin look naturally even.
I bought it because it was on sale at the drugstore. It's a pink base that evens out the skin tone just enough without leaving a white cast. It fits perfectly and gives a nice glow, but it doesn't have much coverage, so it's not enough on its own and I still need to apply foundation over it. It doesn't feel too harsh on my skin, so I'm impressed and will try using it for a while.
It doesn't smudge or come off! Cushion foundations always dry out my skin in the evenings, but this is a perfect fit for my skin type! It naturally corrects my skin without drying it out, which I'm impressed with. After skincare, all I need to do is apply a thin layer of Missha UV Tone Up Primer, concealer, and Cosme Decorte powder to complete my look. It doesn't make my skin shiny, it keeps my skin hydrated, and it's good value for money, so it's a product I'd like to use again.
This primer naturally covers dullness with a moderate pink tone. Its SPF50+/PA+++ protection against UV rays makes it a truly reliable base makeup. Just by applying it, you'll notice your skin softly brighten and your foundation glides on better!