BOBBI BROWN
BOBBI BROWN Intensive Serum UV Fluid, SPF50, 30ml
BOBBI BROWN Intensive Serum UV Fluid, SPF50, 30ml
@cosme rating: 5.2/7.0
Luxurious texture and high protection
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Delivering both serum ingredients and high protection. Imparting a vibrant, radiant glow that seems to come from within, while camouflaging pores, this serum UV primer enhances the natural beauty of your skin. Bobbi Brown's Intensive Serum series, a serum foundation, introduces a new serum UV primer that combines a luxurious texture with high protection. Formulated with Skin Energy Complex*1, it delivers a radiant, inner glow and protects against external factors like UV rays and dryness. POWERFULL SKINCARE MEETS SKIN-TRUE MAKEUP. Serum ingredients provide skin-friendly UV protection. Protecting against UV rays and external factors like dryness, the high SPF/PA rating protects against UVA and UVB rays, as well as damage and disruption caused by external factors like dryness. FlexShield Technology envelops the skin in a veil of protection, leaving it radiant and radiant from within. <Contains serum ingredients that delight your skin> Serum ingredients, including Skin Energy Complex*1, a common ingredient in the series, plump and moisturize skin, leading to a translucent, elegant, and radiant complexion. <For a plump, vibrant appearance, brimming with moisture and firmness> Formulated with skincare ingredients such as Narcissus tazetta root extract*2 and peptides*3, replenishes moisture and firmness with every use. <Create a sophisticated base makeup with a rich texture> The velvety texture blends seamlessly into skin, camouflaging pores and smoothing the surface. Prevents white casts and stickiness, improving the adhesion of foundation. Achieve a finish that highlights the beauty of your bare skin, with or without makeup. *1 Corynebacterium sinensis extract and Panax ginseng root extract (moisturizing ingredients) *2 Narcissus tazetta root extract (skin conditioning ingredients) *3 Acetyl hexapeptide-8 and palmitoyl hexapeptide-12 (skin conditioning ingredients)
Ingredients
How to use
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I'll definitely buy it again! I've been interested in it for a while, but I didn't see much of it on social media, and there weren't many reviews, so I was hesitant. I'm currently using Bobbi's famous primer, but I felt like it didn't have enough SPF when I was worried about sunburn, so I decided to take the plunge and buy this! It turned out to be great. It has the moisturizing effect I was looking for, the finish is glossy, and it also has sun protection, which is great. It was smaller than I expected, but I think it will last me through the summer, so I'll use it a lot!
Good points: The texture spreads lightly and feels like a serum, without being sticky, making it comfortable to use even in the summer. Even though I have combination/oily skin, I didn't notice any shine even when I used it in the middle of summer. It also wears beautifully. It thoroughly covers pores, so it's great for those who prefer no-makeup and natural makeup. It plumps up the skin and gives it a natural glow. Advice: It tends to dry out if left on for a long time, so if you're concerned about dryness or makeup coming off, it's best to moisturize thoroughly before using. The trick is to apply a small amount at first. It brings out natural coverage and a glow without applying too thickly.
I'll definitely buy it again! I've been interested in it for a while, but I didn't see much of it on social media, and there weren't many reviews, so I was hesitant. I'm currently using Bobbi's famous primer, but I felt like it didn't have enough SPF when I was worried about sunburn, so I decided to take the plunge and buy this! It turned out to be great. It has the moisturizing effect I was looking for, the finish is glossy, and it also has sun protection, which is great. It was smaller than I expected, but I think it will last me through the summer, so I'll use it a lot!
It has a very smooth texture and is easy to use. It's colorless and transparent, so it doesn't cast a white cast even when layered, and I didn't notice any dryness. It doesn't have any color-correcting effects, but it does make my skin look smooth and silky, and I'm happy that it has the added benefit of sunscreen to make my skin look beautiful. Even after I took it off, my skin didn't feel tired, and in fact, I felt like my skin was in better condition with it on. The scent isn't strong, but it has the herbal scent common to Bobbi Brown's Intensive series.
It has a very smooth texture and is easy to use. It's colorless and transparent, so it doesn't cast a white cast even when layered, and I didn't notice any dryness. It doesn't have any color-correcting effects, but it does make my skin look smooth and silky, and I'm happy that it has the added benefit of sunscreen to make my skin look beautiful. Even after I took it off, my skin didn't feel tired, and in fact, I felt like my skin was in better condition with it on. The scent isn't strong, but it has the herbal scent common to Bobbi Brown's Intensive series.