Loretta
Loretta Wave Gelee, 250ml
Loretta Wave Gelee, 250ml
Create wavy styles that make the most of your curly hair!
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• Authenticity guaranteed.
• Ships direct from Japan in 3-5 days
• Custom duties & tariffs fully handled by us for US customers.
• Track your order via USPS, Royal Mail, Canada Post, Australia Post.
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Why You’ll Love It
Because we handle genuine products, you can order Loretta products with peace of mind knowing that we will provide a thorough response even in the unlikely event of a product defect. This water-based styling gel creates a light, defined wave. Honey extract moisturizes damaged hair, leaving it bouncy and freshly shiny. Create anything from strong waves to waves that accentuate natural curls. ◇The carefully designed package illustrations and hand-applied labels express a human touch, a handmade feel, and warmth. The illustrations evoke the viewer's imagination and allow for even more enjoyment. ◇The carefully crafted fragrance of Loretta is a blend of natural ingredients, including rose, lavender, and geranium, resulting in a gentle, natural fragrance.
How to Work It Into Your Routine
When your hair is half dry, take two pumps of Wave Jelly into your hands and massage it evenly into the waves. This will create defined waves with a fresh, lustrous look.
What’s Inside
Frequently Asked Questions
Are these products authentic?
Yes, authenticity is 100% guaranteed.
We source directly from the brand, or from official stores within Japan.
All products are fresh off the shelves, in its original Japanese version, and never outdated.
What are your shipping rates?
All orders over US$75 ships for free, applied automatically at check out.
For all other orders, we charge US$10-20 for shipping depending on your location.
How long does delivery take?
Here are our latest estimate which includes 3-5 days for ordering processing in Japan.
Actual delivery can be affected by customs or carrier delays in each country, all of which are outside of our control.
- USA: 12-15 days
- Canada, United Kingdom, France, Germany: 9 to 12 days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 days
- Rest of the world: 11 to 18 days
*For in-stock items only. For pre-orders or restocking items, please contact us before placing an order if you need a detailed estimate.
Will I pay customs or import fees?
US orders: We ship all orders DDP (duties delivered prepaid) which means that we handle all the import and custom duties on our end and nothing is due at your door.
Orders outside the US: Duties and import taxes are set by your local customs authority and are not collected by us. Please note that all local charges are your responsibility. Unfortunately, there is no current system that allows us to handle this on your behalf from Japan.
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Words From Our Community
Honest reviews from skincare lovers around the globe.
I bought this at a time when I really wanted to keep my hairstyle in place. I was grateful that it kept my hair in place without stiffening it. Also, although the product name has "wave" in it, it was useful when I wanted to keep my bangs straight.
I was watching a lot of videos about styling my curly hair, and while I was looking for a gel styling product, this caught my eye and I bought it. It leaves my hair feeling soft and manageable, which is great. I like using it after wetting my hair with a spray to create a more wavy look. I also like the cute packaging, which makes it easy to keep in a visible place without looking like it's been worn down.
I bought this to style my curly hair. I currently have a bob that doesn't reach my shoulders, so I apply it to damp hair and let it air dry. I like that it's not a hard gel, so it doesn't leave a stiff perm, but that's why it feels like the perm loosens a little by the evening. However, most other gels come in tubes, which can be frustrating because the nozzle gets dirty, but this one has a pump, so I can dispense it in small amounts, which is great. I'll try using it this summer and see if it can withstand the humidity.
I'm using the Curly Girl Method. The ingredients aren't great. But considering the price and the ease of purchasing, such as being able to buy it at a local drugstore, it's okay. Also, I use shampoo & conditioner and hair cream that are OK for the Curly Girl Method, so this is fine. The nice scent isn't too strong, and it's a loose jelly that's only used when styling, so it seems like I can easily use up the pump type. The curl retention was also good, even on rainy days.
I've been using this product ever since I got my first perm last year! I started using it after my hairdresser recommended it, and the balance of price, size, and availability—considering daily use—is perfect for me. I always wet my hair, then apply the oil, then the jelly. Since blow-drying is a pain, I lightly style my hair and then let it air-dry. The loose texture makes it extremely easy to use for permed styles on coarse, curly hair. I use a fair amount, about 8-9 pumps each time, but even so, it seems to last about 3.5-4 months. I think it's good value for money. The round bottle also makes it stable and easy to use. Personally, I'm satisfied with a firm wet look and wave, so I don't mind the texture after drying or the slight clumping of hair strands. I think it's a great product for those who want to use it liberally and reduce hair volume and achieve a wet look.