SELVE
SELVE Pure Polish Cushion Foundation SPF25 (21 Natural)
SELVE Pure Polish Cushion Foundation SPF25 (21 Natural)
A lightweight foundation that gives you porcelain-like skin
Couldn't load pickup availability
• Authenticity guaranteed.
• Ships direct from Japan in 3-5 days
• Custom duties & tariffs fully handled by us for US customers.
• Track your order via USPS, Royal Mail, Canada Post, Australia Post.
View full details
Why You’ll Love It
A high-coverage semi-matte texture that creates a porcelain-like skin look despite its light feel. A highly adhesive cushion that smooths the surface and fits to the skin immediately after application. A color made for No. 21. A neutral tone with a calming, neutral feel.
How to Work It Into Your Routine
What’s Inside
Water, Cyclopentasiloxane, Butylene Glycol, Glycerin, Diphenylsiloxy Phenyl Trimethicone, Ethylhexyl Methoxycinnamate, Isotridecyl Isononanoate, Trimethylsiloxysilicate, Cetyl PEG/PPG-10/1 Dimethicone, PEG-9 Polydimethylsiloxyethyl Dimethicone, Hydroxypropyl Cyclodextrin, PEG-10 Dimethicone, Polyhydroxystearic Acid, Tri(Behenate/Isostearate/Eicosapentaenoic Acid). Glyceryl Behenate/Eicosanedioate, Shea Butter, Honey, Gentian (Gentiana) Root Extract, Dipotassium Glycyrrhizate, Polyglutamic Acid, Glyceryl Caprylate, Glyceryl Undecylenate, Glyceryl Ricinoleate, Disodium EDTA, Magnesium Sulfate, Citric Acid, Fragrance, Tocopherol, Phenoxyethanol, (+/-) Titanium Dioxide, Zinc Oxide, Iron Oxides, Aluminum Hydroxide, Ba Sulfate, Silica, Mica, Hydrogen Dimethicone
Frequently Asked Questions
Are these products authentic?
Yes, authenticity is 100% guaranteed.
We source directly from the brand, or from official stores within Japan.
All products are fresh off the shelves, in its original Japanese version, and never outdated.
What are your shipping rates?
All orders over US$75 ships for free, applied automatically at check out.
For all other orders, we charge US$10-20 for shipping depending on your location.
How long does delivery take?
Here are our latest estimate which includes 3-5 days for ordering processing in Japan.
Actual delivery can be affected by customs or carrier delays in each country, all of which are outside of our control.
- USA: 12-15 days
- Canada, United Kingdom, France, Germany: 9 to 12 days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 days
- Rest of the world: 11 to 18 days
*For in-stock items only. For pre-orders or restocking items, please contact us before placing an order if you need a detailed estimate.
Will I pay customs or import fees?
US orders: We ship all orders DDP (duties delivered prepaid) which means that we handle all the import and custom duties on our end and nothing is due at your door.
Orders outside the US: Duties and import taxes are set by your local customs authority and are not collected by us. Please note that all local charges are your responsibility. Unfortunately, there is no current system that allows us to handle this on your behalf from Japan.
Shop more like this
Words From Our Community
Honest reviews from skincare lovers around the globe.
It has a fairly bright color and semi-matte texture, but the tone-up effect was strong and I was able to use it without it looking out of place, and create a base makeup that won't come off easily. The design is also very cute, and it adheres well to the skin, so it's a light and natural foundation that feels comfortable to wear ^ ^ The shape of the puff is also perfect, with gentle corners that make it easy to use around the nose. It smooths the surface, leaving your skin looking beautiful! Just dabbing it gives a nice finish, so it's a convenient cosmetic that I love ☆
It doesn't have the thick feel that cushion foundations often have, but it's thin and provides solid coverage where you want it, leaving a beautiful finish. It leaves a natural, bare skin look, and I absolutely love the finish that makes it look like you're not even wearing foundation. It doesn't smudge over time, and the teardrop-shaped puff is super easy to use!
It's lightweight yet provides just the right amount of coverage, making it extremely easy to use. It gives your skin a natural glow without looking too thick, so it's recommended for those who prefer natural makeup. The fluffy puff fits snugly against your skin, allowing for even application, which is a great feature. Because it's natural, it doesn't completely hide dark blemishes or acne scars, so you'll need to use a concealer in conjunction with it, but I was very satisfied! The finish is adequate for everyday use. Even for me, who has dry skin, it doesn't feel tight and leaves my skin feeling just moisturized. This is a foundation I want to use again and again!! The design is simple, the beige-pink color is cute, and it's a cute, mature cosmetic.
I usually wear natural makeup, but this cushion foundation is lightweight and naturally covers pores and dullness, while its thin film gives a porcelain-like finish. Just dab it on with the puff and it evens out uneven skin tone and leaves the skin's surface smooth without feeling thick. The semi-matte texture gives a natural glow without being too moisturizing or shiny, making it perfect for days when you want a natural yet sophisticated look.