I usually wear a mask a lot, and I bought the beige one because I wanted to have a slight flush of color when I take it off. When I opened it, it was a bright red with a hint of orange, so I kept looking at the package, wondering if I'd bought the wrong one. It only gives a slight tint, and since I don't usually use colored products, it felt strange at first, but once I got used to it, it gave me a flush of color and made my complexion look brighter, so I think it turned out to be a good choice. It goes on smoothly and lightly like lipstick, and has a natural shine, so it's comfortable to use.