INTEGRATE
INTEGRATE Uru Pure Base SPF50 (Lemon) 30g
INTEGRATE Uru Pure Base SPF50 (Lemon) 30g
@cosme rating: 2.9/7.0
A tone-up base that provides a translucent finish that lasts
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Ingredients
Water, Butylene Glycol, Ethylhexyl Methoxycinnamate, Alcohol, Glycerin, DPG, Dimethicone, Octocrylene, Hydrogenated Polydecene, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, PPG-8 Ceteth-20, Diethylamino Hydroxybenzoyl Hexyl Benzoate, PEG/PPG-17/4 Dimethyl Ether, Rose Water, Rosa Canina Fruit Extract, Aminopropyl Dimethicone, Yuzu Seed Extract, Lavender Oil, Rosa Canina Fruit Oil, Hibiscus Flower Extract, Sodium Hyaluronate, Paeonia Suffruticosa Extract, Rosa Izayoi Extract, Rubus Idaeus Extract, Watercress Extract, Dipalmitic Acid Ascorbyl, PEG-6, Bis-PEG-18 Methyl Ether Dimethyl Silane, Triisostearin, Stearoxyhydroxypropyl methylcellulose, PEG-12 Dimethicone, Succinoglycan, Dimethylacrylamide/Sodium Acryloyldimethyltaurate Crosspolymer, Aluminum Hydroxide, Triethoxycaprylylsilane, Lithium/Magnesium/Sodium Silicate, Sodium Citrate, Sodium Metaphosphate, Trisodium EDTA, BHT, Sodium Metabisulfite, Tocopherol, Prunus Yedoensis Leaf Extract, Lemon Tree Flower/Leaf Extract, Citric Acid, Phenoxyethanol, Titanium Dioxide, Barium Sulfate, Iron Oxides
How to use
After toning your skin with skincare, take approximately one pearl-sized amount onto your fingertips and gently massage in. Using too little will result in insufficient UV protection. Avoid contact with eyes. If contact occurs, rinse immediately. After use, wipe the container's opening thoroughly and be sure to close the cap tightly. If contact occurs with clothing, immediately wash thoroughly with detergent. Avoid using chlorine bleach when washing, as it will cause the color to turn pink. Be careful not to get contact with furniture, small items, nail polish, or leather products. This may cause discoloration or damage. If contact occurs with clothing or car seats after application, please be aware that white residue may remain on clothing. Keep out of reach of infants and young children. Do not store in direct sunlight or in high temperatures. The contents may harden around the opening of the container. Wipe it off before use. Crystals of the contents may adhere to the opening of the container. Wipe off any crystals before use. Be careful of fire. The SPF and PA indications on the product are the results of applying 2 mg per 1 cm2 of skin, which is the application amount specified in the international SPF test method.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
It's not smooth, and the texture feels a bit powdery for dry skin. It can be difficult to spread depending on your skincare routine, but it provides a slight tone-up and moisturizing effect. Since I don't use it on my entire face, it doesn't smudge, which is nice. I have a variety of skin concerns, so I ended up using every shade. I change my skincare routine depending on my mood every day, but if I rub it in too much or it doesn't smudge, it can get flaky. It says "avoid getting in eyes," but if it does get in your eyes, it stings like crazy. I don't use it in the summer because it feels too heavy. I like using sunscreen year-round, so I'm happy with the sunscreen effect. The cap is exactly the same as Shu Uemura's old Poreless Primer, which made me smile.
This was my first time using Integrate's Moist Pure Base. The moment I applied it to my skin, a soft moisture spread across it, and it was as if my skin itself began to glow! What impressed me was that it's not heavy and is light, yet it leaves a natural glow and brightness that lasts for hours. I think it's going to become an indispensable foundation for my daily makeup routine!
I bought this because the previous one was discontinued. It's still easy to use and not much different. It might be a little on the oily side for those who are concerned about their skin, but it's a reasonable price and I'm happy with it.
I recently wanted to lighten up my base makeup, so I tried this out. It was even better than I expected! It gives a natural glow like after skincare, but it's perfectly balanced without being shiny. As the name suggests, it leaves a moisturized and pure finish that makes your bare skin look beautiful.
It's a product I keep buying again and again because it has good stretch and cost performance.