HERA
HERA Rouge Classy (#224 Lady Coral)
HERA Rouge Classy (#224 Lady Coral)
@cosme rating: 5.1/7.0
A classic lipstick with a luxurious sheen
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
A delicate and effortless smoothness for your lips. Signature Rouge with sophisticated color and luxurious shine. A dense sheer color coating that lasts for 12 hours. The new Luxury Anchor Fit Formula is made with a perfect balance of pigments, waxes, and oils. The rich color lasts for 12 hours without staining your lips. A dense, sophisticated sheer finish gives your lips a moist and elegant shine. Elegant smoothness and light wearability. While providing rich color, the luxuriously smooth and spreadable texture wraps around your lips softly and moistly, providing a light wearability that feels like it is one with your lips. It blends beautifully and supplely, giving your lips a soft and plump impression. Moisture-rich, moist and glossy texture. Contains four types of plant-derived moisturizing ingredients for a moist and comfortable feeling on your lips. The moisturizing feeling supports beautiful color and luxurious luster. You won't want to let go of the silky smooth feeling you feel at the first application and the moist feeling you get the moment you apply it. According to our research, results may vary from person to person Sunflower seed wax, acacia dealbata flower wax, camellia flower extract, jojoba ester. all moisturizing ingredients.
Ingredients
How to use
Apply directly to lips or use a lip brush to apply to lips.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
Rouge Classy is particular about the blend of wax and oil, so it has a moisturizing feel, but is not sticky, not too hard, and not too soft. It has the application feel you expect from a rouge, and the color payoff is just as you'd expect, making it a favorite for cosmetics lovers. It blends well with the skin, gives a nice flush, and is easy to use. It also creates the look of a sophisticated, mature woman. The magnetic black and gold packaging is luxurious and uplifting♪ (PS) If you accidentally put on too much eye makeup, this lipstick will give you a more casual look. It's convenient for formal occasions, and especially for funerals, this is the only choice (-.-;) lol
I'm a cool winter skin tone, but I got tired of dark berry pinks, so I bought this. If I apply it heavily, it gives me a slightly bubbly look, so I apply it lightly over lip balm to add a healthy glow and it blends in. Some lip products can cause allergic reactions, but this lip product doesn't, so I'm glad I can use it without worry. When I want a more trendy look, I use Soul Red. This suits cool winter skin tone better. Lol
The color was a lighter brown than I expected. A small amount goes a long way when applying directly, but the lipstick itself is thick, so a mirror is essential. The texture is matte, but it doesn't dry out or come off easily. Considering the price, I don't think I'll be buying it again.
[#HERA / #RougeClassy] 301. Soul Red According to the sales associate, it's a lipstick that lasts a long time. It has a smooth, even application and I was able to apply it evenly. I heard it has a semi-matte finish, but I think it's more of a semi-matte finish than a glossy one. The color payoff is quite good, so the impression changes depending on whether you apply it directly or dab it with your fingers, so I thought it would be fun to try it in various ways. 301. Soul Red feels like a deep, rose-like color with a reddish hue and a drop of brown added. #HERA #Lipstick #Lipstick #KoreanCosmetics
The color is good, and it dries out a little. It doesn't come off easily. There's no strange smell. I won't buy it again.