shu uemura
shu uemura Unlimited Mattifying Poreless Primer SPF25, 30ml
shu uemura Unlimited Mattifying Poreless Primer SPF25, 30ml
Rated 4.6 out of 7.0 by Japan’s largest beauty community
Poreless, soft, matte skin lasts comfortably for 12 hours*1
✓ 100% AUTHENTIC, SHIPS FROM JAPAN
✓ DUTIES & TAXES INCLUDED FOR US ORDERS
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What it is
The foggy filter effect uses light refraction to instantly cover pores and unevenness. Equipped with a unique hybrid technology that absorbs sebum while retaining moisture. The gel-like cream texture is light and comfortable to wear, without any tightness. Introducing a matte primer that gives you soft, matte skin like frosted glass without any shine. SPF25. PA+++ Dermatologically tested. Can be used by those with sensitive skin. *However, it cannot be said that all people will not experience any problems Makeup wear data has been obtained. Shu Uemura research. Individual differences may occur.
Ingredients
How to use
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I'm happy that it covers the pores that bothered me. It might be a little oily, but I can wipe it off with a tissue and it's no longer an issue.
I bought this because I was concerned about the pores and oiliness around my nose. To be honest, it didn't really appeal to me. First of all, the scent. I didn't really like it. It felt sticky when I used it, and I didn't notice any clear effect on my pores, so I personally won't be buying it again.
I bought this because I was concerned about the pores and oiliness around my nose. To be honest, it didn't really appeal to me. First of all, the scent. I didn't really like it. It felt sticky when I used it, and I didn't notice any clear effect on my pores, so I personally won't be buying it again.
It's not a smooth silicone-based product, but rather a moisturizing, absorbent texture. It doesn't completely cover blemishes. But it's better than nothing, and it doesn't really make a difference. If you get the amount wrong, it can smudge when you apply the primer over it, so if you're short on time, I skip it. But it doesn't dry out my skin in any weird way, so I think it's easy to use.
I'm happy that it covers the pores that bothered me. It might be a little oily, but I can wipe it off with a tissue and it's no longer an issue.