INOUI
INOUI Fix Primer SPF50 (Floral Fruity Chypre)
INOUI Fix Primer SPF50 (Floral Fruity Chypre)
@cosme rating: 5.3/7.0
A makeup base that gives you a uniform, radiant complexion and lasting adhesion
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
A makeup base that enhances your natural bone structure, complexion, and even skin texture, giving you a long-lasting, even, lustrous skin and a comfortable fit. SPF50+. PA+++. *Tested to last for 8 hours. according to manufacturer, results may vary from person to person. .
Ingredients
Water, Dimethicone, Titanium Dioxide, Diphenylsiloxy Phenyl Trimethicone, Ethylhexyl Methoxycinnamate, Alcohol, Butylene Glycol, Methyl Methacrylate Crosspolymer, PEG-9 Polydimethylsiloxyethyl Dimethicone, Glycerin, Triethylhexanoin, Isopropyl Myristate, Disteardimonium Hectorite, Cetyl PEG/PPG-10/1 Dimethicone, Trehalose, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Trimethylsiloxysilicate, Sodium Chloride, 2-O-Ethyl Ascorbic Acid, Tocopheryl Acetate, Sodium Hyaluronate, Aluminum Hydroxide, Stearic Acid, Sorbitan Sesquiisostearate, Silica, Lithium/Mg/Sodium Silicate, BHT, Tocopherol, Polymethylsilsesquioxane, Magnesium Myristate, Zinc Oxide, Talc, Sodium Metabisulfite, Triethoxycaprylylsilane, Tetrahydrotetramethylcyclotetrasiloxane, Dextrin Palmitate, Alumina, Tetradecene, Hydrogen Dimethicone, Phenoxyethanol, Fragrance, Barium Sulfate, Iron Oxides, Mica
How to use
Before use, prepare your skin with your usual skincare routine. Take a pearl-sized amount onto your fingertips and apply it to your entire face. Using too little will result in insufficient UV protection. .Be careful not to get it in your eyes. If it does get in your eyes, rinse immediately. .After use, wipe the container's opening thoroughly and be sure to close the cap tightly. .Due to the nature of the product, a clear liquid (emollient ingredient) may occasionally come out, but this does not affect usability or the finish. .Keep out of reach of infants and young children. .Do not store in direct sunlight or in high temperatures. The SPF and PA indications on products are based on measurements taken by applying 2 mg per 1 cm2 of skin, as specified in the international SPF test method.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I was worried about pore smudging, so I tried this and it's great. It's thin but fits perfectly and doesn't smudge easily. It has great UV protection, so I recommend it especially in the summer.
I'm sensitive to UV products, but this product doesn't make my skin teary or break out, and it doesn't dry out my skin even when I'm in an office with the air conditioning on full blast. I'm glad that it's not a yellowish color.
I usually use Credo, but I have dry skin, so I was worried about it getting stuck in my pores and breaking down, so I asked Suzykirei for advice. They recommended Inui Fix Primer. They also did a touch-up and gave me a sample. I tried it out in the morning and it was so light that it didn't feel too heavy on my skin, didn't break down easily, and even when it did break down a little, it did so beautifully, so I quickly bought the full product.
I keep buying it! It helps prevent sebum from breaking down during hot weather, and in the dry winter I only use it on areas where I have pores! When I use this, people tell me my skin looks beautiful. Some people may find it crumpled if they just apply it with their fingers, but if you pat it on with a puff, it looks so much better and is less likely to break down!
I received a sample and it was so good that I decided to buy it. It leaves a smooth finish and doesn't leave a white mark, which is great compared to the primers I've used up until now!