shu uemura
Shu Uemura Rouge Unlimited Kinumatto (BG 964 Sakura After Rain)
Shu Uemura Rouge Unlimited Kinumatto (BG 964 Sakura After Rain)
@cosme rating: 5.5/7.0
An unprecedented comfort mat that provides a light and comfortable feeling that lasts for a long time.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
*The name of the "Rouge Unlimited Kinu" series will be changed to "Kinu Rouge" from January 2024, one by one, for each product and color number. The new and old names will be mixed on the sales floor for a while, but the performance and quality of the products are the same as the old and new ones. In addition, all products sold under the old name have a sufficient shelf life until the expiration date. An unprecedented comfort matte that lasts with a light and comfortable feeling just like when you first applied it. Shu Uemura has released a new matte lipstick, Rouge Unlimited Kinu Matte. Approximately 88% of the skin care formula gently wraps around the lips, giving a sophisticated matte finish that lasts with a light and comfortable feeling just like when you first applied it. Experience the tailored color that beautifully accentuates your skin tone and the silky smooth comfort of a comfort matte. *For Shu Uemura matte lipsticks
Ingredients
How to use
Apply to lips ----------------------------------------------- (Storage and usage precautions) This product is a delicate product characterized by its silky smooth and light texture. Therefore, please read the following precautions before use. When storing, keep in a cool, dry place out of direct sunlight. (Store in a place below 38°C.) Also, store upright with the lid facing up as much as possible. When using, unfold the product to within approximately 2cm. Take care when carrying it to avoid subjecting it to large shocks. ---------------------------------------------------------------
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
It's a very cute color that's perfect for autumn yellow skin tones.
This is the first time I've purchased Shu Uemura lipstick! I've never really liked matte lipsticks, but this one goes on smoothly and I love it! But I still need to moisturize it properly at night or it gets dry m(. )m Still, the feel and color make me want to keep using it! I saw it on Instagram and am also using it as a blush☆I'm considering other colors too!
It's matte but goes on beautifully on the lips! If I reapply it several times I feel it drying out, so I moisturize while using it. The color is a deep brown with a hint of pink! I like the color, so I'll be using it a lot from now on.
The color is cute! But it dries out
I purchased OR 543. I was expecting a slightly deep terracotta brown, but it turned out brighter than I expected on my lips. It's a spring-like color that's perfect for the upcoming season. I also purchased the limited edition eyeshadow, so I'm looking forward to doing some spring makeup. It's not drying for a matte finish, and it's comfortable to wear. I'd like to buy it again if another color I like comes out.