ALLIE
ALLIE Chrono Beauty Color On UV SPF50+ Cheek (01 Lucent Pink), 15g
ALLIE Chrono Beauty Color On UV SPF50+ Cheek (01 Lucent Pink), 15g
Rated 5.0 out of 7.0 by Japan’s largest beauty community
Resistant to sweat, sebum, and friction, it gives your face the same freshly applied look that lasts for hours.
✓ 100% AUTHENTIC, SHIPS FROM JAPAN
✓ DUTIES & TAXES INCLUDED FOR US ORDERS
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What it is
Adheres evenly over makeup. Resistant to sweat, sebum, and rubbing, for a long-lasting, freshly applied look. Cheek UV. For cheeks prone to sunburn. Cheek UV. Adheres evenly over makeup. Resistant to sweat, sebum, and rubbing. A natural color that brings out the natural skin tone, for a long-lasting, freshly applied look. 8-hour color retention data obtained: Brand research. Results may vary. SPF50+, , friction-proof, super waterproof, resistant to sebum, and shine-resistant. Beach-friendly formula: Designed to comply with regulations in some countries, regions, and beaches.
Ingredients
How to use
After applying sunscreen and base makeup to your entire face, take an appropriate amount onto your fingertips and gently pat it onto your cheeks, blending evenly and carefully. If you use too little, you will not get sufficient UV protection. To maintain effectiveness, reapply frequently after wiping off sweat. Be careful not to get it on your clothes or accessories, and wait until it dries before putting on clothes. Tightly close the cap after use. Recommended amount to use: Apply about the size of a grain of rice to one cheek. How to remove: Wash off carefully with your usual makeup cleanser.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.