R.O.C.S.
(Restocking) R.O.C.S. PRO Sensitive Toothpaste (Soft Mint), 94g
(Restocking) R.O.C.S. PRO Sensitive Toothpaste (Soft Mint), 94g
Rated 6.0 out of 7.0 by Japan’s largest beauty community
Tooth sensitivity, teeth whitening, whitening toothpaste
✓ 100% AUTHENTIC, SHIPS FROM JAPAN
✓ DUTIES & TAXES INCLUDED FOR US ORDERS
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What it is
This whitening toothpaste, developed by WDS Scientific Research Institute, aims to improve the appearance of sensitive teeth. It contains a highly concentrated 50% solution of hydroxyapatite (cleaning agent), a key component of toothpaste. It envelops teeth and relieves discomfort. The extremely soft, tooth-friendly silica (cleaning agent) gently removes plaque, tartar, and stains without damaging sensitive teeth. It also contains a high concentration of calcium glycerophosphate (lubricant), promoting healthy teeth and whitening. "HAP Complex" is a complex of minerals, hydroxyapatite, and xylitol, developed exclusively at WDS Research Institute, a company-owned research facility with over 50 patents. It contains phosphorus, calcium (calcium glycerophosphate (lubricant)) and magnesium (magnesium chloride (thickener)), which are highly bioavailable minerals, promoting healthy teeth. Hydroxyapatite (cleaning agent): Contains 50% solution of hydroxyapatite, a key component of toothpaste. It relieves discomfort. Contains 8% xylitol (a sweetener) that does not produce the acid that causes tooth decay, four times higher than the usual concentration (compared to our previous product). Brushing helps prevent tooth decay. Soft mint flavor.
Ingredients
Water, glycerin (humectant), dicalcium phosphate (cleaning agent), xylitol (sweetener), hydroxyapatite and silica (cleaning agent), xanthan gum (thickener), fragrance, calcium glycerophosphate (lubricant), cocamidopropyl betaine and sodium lauroyl sarcosinate (cleaning agent), hydroxyacetophenone (antioxidant), sodium benzoate (preservative), sodium saccharin (sweetener), magnesium chloride (thickener), methylparaben, propylparaben, and cymen-5-ol (preservatives), limonene (flavoring agent)
How to use
Apply an appropriate amount to your toothbrush, brush your teeth and gums, and then rinse.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.