PRIOR
Prior Medicated Highly Moisturizing Lotion (Very Moisturizing), 160ml
Prior Medicated Highly Moisturizing Lotion (Very Moisturizing), 160ml
@cosme rating: 5.6/7.0
Medicated lotion that moisturizes like a sheet mask
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Replenishes moisture like a 10-minute sheet mask. Leaves skin bright, firm, and radiant. Reduces the appearance of fine lines caused by dryness. Has a subtle floral aroma.
Ingredients
How to use
When using for the first time, press the pump several times until the contents come out.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
It's thick and moisturizing. I've bought it again and again.
I trust Shiseido when it comes to skincare, and I bought this because I liked the pump type. It's convenient because I don't have to open and close the lid every day. It's also nice and moisturizing to use. It seems to be a line aimed at older people, but I wish they would design it in a way that would appeal to younger people too.
The thick texture moisturizes the skin. I use this all the time. I think it's a product suitable for my age.
I had just opened a new lotion when I received it as a gift, and I waited until I'd finished using it before finally opening it and using it. I thought Prior would be a reliable brand as I get older, so I'd like to try out different things. Until now, I've been using lotions with a high vitamin C content, so this one has completely different ingredients and a different feel, so I'll update after using it for a while.
I've always had dry skin, but as I've gotten older, it's become more sensitive and dry. Sensitive skin products can easily irritate my skin, and while I know that moisture is paramount, I still want anti-aging and whitening ingredients. This toner combines skin-irritation and anti-aging properties. (Moisturizes like a 10-minute sheet mask) ☆Contains dipotassium glycyrrhizinate. ●Reduces the appearance of fine lines caused by dryness. ●Reduces signs of aging caused by dryness. ●Makes skin more easily accessible for subsequent skincare products. It's packed with features I'm looking for right now. The third feature in particular is surprisingly unmentioned elsewhere. Since my skin is sensitive to abrasion, the recommendation to apply it to the palm of your hand is a big plus. The container is also cute. I prefer a smooth or moisturizing texture, but I chose the very moisturizing version given my skin type and the season. It's thick and leaves a slightly sticky feeling after use. Superiel is promoted with the latest technology and is glamorous, while Prior has a more subdued image, but if you want a more aggressive look than Prior for sensitive skin, then Superiel is the one for you. I gave up on Superiel because it made my skin a little prone to tilting. The container is cute, so I'd like to refill it and try different textures.