MISSHA
MISSHA M Cushion Foundation Neo Cover SPF50 (No.23)
MISSHA M Cushion Foundation Neo Cover SPF50 (No.23)
@cosme rating: 4.6/7.0
A tight-fitting stretch cover with a veil of light
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
A veil of light provides a stretchy, close-fitting coverage for bright, naturally beautiful skin. This smooth liquid foundation blends evenly into the skin's texture, covering any skin imperfections. This all-in-one makeup item serves as a primer, foundation, highlighter, and sunscreen. The unique "NeoFit Structure" ensures a lasting finish. Our proprietary technology allows the fine powder to evenly align itself on the skin, dispersing and adhering to the skin's texture. This formula also helps prevent smudging. Furthermore, Flat Keep technology combines the fine powder with polymer molecules to evenly flatten the skin, achieving high coverage yet a lightweight feel that feels like no makeup is on. The combined inner light and highlight effects create a radiant complexion that glows from both inside and out. Additionally, it contains popular beauty ingredients such as CICA, collagen, placenta, and vitamin C derivatives to thoroughly protect your skin while you apply makeup. SPF50+/PA+++
Ingredients
Water, Titanium Dioxide, Cyclopentasiloxane, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Methyl Trimethicone, Butylene Glycol Dicaprylate/Dicaprate, Lauryl PEG-10 Tris(Trimethylsiloxy)silylethyl Dimethicone, Phenyl Trimethicone, Butylene Glycol, Methyl Hydrogenated Rosinate, Niacinamide, Pentylene Glycol, Iron Oxides, Trimethylsiloxysilicate, PEG-9 Polydimethylsiloxyethyl Dimethicone, PEG-10 Dimethicone, Glycerin, Tridecyl Trimellitate, Disteardimonium Hectorite, Isododecane, Magnesium Sulfate, Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Xanthane Crosspolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Polypropylsilsesquioxane, Stearic Acid, Alumina, Aluminum Hydroxide, Triethoxycaprylylsilane, Ethylhexylglycerin, Adenosine, Disodium EDTA, Ascorbic Acid, Camellia Sinensis Seed Oil, Nacre Powder, Pearl, Avocado Oil, Macadamia Ternifolia Seed Oil, Dimethicone, Pearl Extract, Rosa Canina Fruit Oil, Helianthus Annuus (Sunflower) Seed Oil, Chamomile Flower Extract, Hydrogenated Lecithin, Centella Asiatica Extract, Hydrolyzed Collagen, Seawater, Lupinus Albus (Lupin) Seed Extract, Ceramide NP, Rice Butter, Tocopherol, Sodium Hyaluronate, Chitosan, Chlorella Vulgaris Extract, Plankton Extract, Spirulina Platensis Extract, Phenoxyethanol, Fragrance
How to use
Take an appropriate amount onto the included puff and gently pat onto your entire face. *Please remove the protective sticker on the mirror before use. *Please remove the sticker on the inner lid before use. *Please close the inner lid tightly after use to prevent moisture from escaping.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I've been using Missha BB cream for a long time, but I was interested in the cushion, and when I saw the Belle Package at the Disney Store, I impulsively bought it lol. It looks nice, but I feel like it dries out a little more than the BB. Missha BB is a large-capacity product, so I was surprised that the cushion disappeared in an instant. I want to use it because the case is cute, but I'll go back to the BB.
I tried putting this in a regular Missha case and it fit without any problems. It certainly does seem to have good coverage. I like it because I can apply it without getting my hands dirty. It's reasonably priced and feels good to wear, but it does seem to run out quickly. I guess that's the fate of cushion foundations. I've been using it for about two months, turning it over and over as I go. By that time, I can't tell if it's on my skin or not lol
It's thin and has good coverage. It has a strong shine and doesn't dry out. I liked it so much that I bought it several times, but I was concerned about the hygiene of the cushion, so now I use the BB cream from the same series.
I bought the Rapunzel package as part of a collaboration with Disney Store. I bought it because I love Rapunzel, and I was surprised at how well it covered my skin and spread with just one application. It doesn't come off easily even when I go out in the hot sun, so I love it. I'd like to buy it again once I've used it up, as there are refills available.
I was worried about wrinkles, so I tried this foundation for wrinkles, but when I tried Neo Cover, it gave me a glossy, transparent look, and I liked it. For my older sister, it gets a little dull over time, but it's affordable and I keep buying it.