PRIOR
PRIOR Beauty Lift Cheek (Red)
PRIOR Beauty Lift Cheek (Red)
@cosme rating: 4.9/7.0
Covers shadows and adds glow. A blush that creates a soft, upturned look on the cheeks.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
It corrects the shadows under the eyes and around the mouth, and the color and luster that blends well with the skin creates a firm, upward-looking facial impression. It has a moist luster and color without dullness. It gives a natural finish with a healthy glow. It contains beauty extracts and fits smoothly. It is a two-color set of eraser powder and beautiful luster color.
Ingredients
How to use
[1] Use the short brush to apply the shadow-erasing powder to the dark circles, hollows, and nasolabial folds under your eyes. [2] Use the long brush to blend the beauty color in a natural oval shape starting from the center of your cheeks.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I bought this because I heard that the white powder is good for hiding redness around the nose. I'd been using a green concealer to cover it up, but using the powder to cover it up softly is much better as it doesn't crease easily. The coverage was better than I expected, so I plan to keep using it.
If you apply it thinly twice and check the angle in the mirror to see if it's sticking properly, it will give you a beautiful, natural, soft red look. The highlighter isn't pure white, so it's easy to use.
I'd been curious about Prior, even though I knew it was too early to try it. Someone younger than me was using it and it made their cheeks look lifted, so I asked them what they were using. They told me Prior is easy to use, cost-effective, and produces a beautiful finish. This person uses Prior for everything from skincare to makeup. They said it's cheaper than buying a variety of different products and they're very satisfied. Apparently, their parents used Prior, so they tried it and were hooked. It's easy to use, and just like the younger person I spoke to suggested, I applied the blush high on my cheeks, like placing a check mark. Wow! It's so beautiful! It makes my skin look radiant and vibrant. I sometimes get a bit of a dark spot under my eyes, but when I use the white one, it beautifully hides it. Shiseido is amazing! I've noticed I have a lot of Shiseido products in my possession, so I think it really suits me. That said, I love cosmetics, so I'll keep trying different ones to make sure I don't get carried away.
I bought this to touch up my makeup, but I noticed that it left my skin feeling a little dry. It adheres better when used after applying a makeup-keeping spray. As a cool-toned summer skinned person, the red blush made my face look a little flushed, which I didn't really like.
I don't like the packaging, so I only bought the refill. The color is really cute, the powder is great, and it blends in really well with my skin.