PRIOR
PRIOR Beauty Lift Rouge (Rose 2)
PRIOR Beauty Lift Rouge (Rose 2)
@cosme rating: 4.7/7.0
Rich color and lustre. A rouge that even smooths vertical wrinkles.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Rich color with a moist shine. Lips will remain sharp and even vertical lines will remain smooth. * Clears dullness, brightens skin. Contains moisturizing ingredients to prevent dry lips. hour finish data obtained. according to Shiseido research. Results may vary from person to person. .
Ingredients
How to use
Please use by extending about 1.2 cm.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
Since mask-wearing became a thing of the past, I've often skipped wearing lipstick for years. Prior's all-in-one cream was so good, I thought maybe other products would be good for my generation, so I went to a drugstore the other day and found something else! It delivers the exact color you expect with just one swipe, and the color lasts for a long time if you smear it heavily, wipe it off with a tissue, and then lightly reapply. (It does come off a little when you eat or drink, though...) I've been going out without lipstick, so I used Lip Monster as the last step of my makeup routine, but it just makes me look ugly. Even after buying 7 or 8 bottles, none of the colors suit me. I realized this after reading other people's reviews: There will come a day when young lipsticks no longer suit older women. Prior offers a range of shades that suit older women. If you're concerned about vertical wrinkles, a thin layer of plumper will solve the problem. If Prior had gloss ingredients in it from the start, it would come off more easily, and most importantly, I'd deviate from Prior's style. Right now, I'm happy with just one bottle of Coral, but I'm thinking about getting Red 1 as well! I think the simplicity of the product numbers, such as Coral 1, Red 1, and Red 2, is a good thing.
I haven't heard of this brand much, but I bought it because the packaging was cute. It feels moisturizing on the skin. I thought I liked it, but it started to dry out over time. It's a shame, because the color was cute. I'd rather spend a little more and buy a department store brand.
I bought this at a drugstore while I was out. I liked the previous version of the lipstick, so I wasn't sure how this one would turn out, but it's actually more average than I expected. It's a sheer color, but it's a little too strong for me, who likes natural makeup. I think it depends on the shade you buy. Maybe it was because it was rose. If it had been coral or pink, it might have been lighter. I was impressed that it didn't dry out my lips. I recommend this for people who like a more formal look or for those with sensitive lips. I use this one lightly or on days when I want to put on some serious makeup. I think I'll like the CC lipstick, which can also be used as a primer, so I'd like to try that one as well.
I couldn't resist buying it when it was half price at the drugstore. I haven't used lipstick in a while, but Prior is a brand I've been interested in, so it was cheap... and I just bought a new lipstick from COSDECO a while ago... but it seems this color is no longer available. I thought this was a brand for a slightly older demographic, but this was great. I think it's a color that looks great on mature skin, regardless of skin tone, and makes you look gorgeous just by wearing it. I'm looking into switching to Prior for my skincare routine, but it's quite expensive, so I'll think about it a bit more.
For some reason, it was 50% off* at the drugstore, so I bought it. I had a beauty consultant test it on, and it was very smooth, and the color was brighter than it looked, making my complexion look better. It's hard to see in the photo, but it contains brown marble. It's very compact, about 8mm smaller than MAC's Luster Glass. It's small and lightweight, so I think it's perfect for carrying around. *Update: It seems to be sold out.