Its greatest benefit is its vivid color, which adds a lively impression to the entire face. Even if you choose a color that looks dark in person, it becomes vibrant when applied to the lips, making it easy to create a healthy glow. What's more, it's as durable as a tint, so the color lasts all day. However, if you're not careful about the amount you apply, your lips can end up looking extremely red, so it's easier to adjust the color by scraping off a little with a spatula and applying with your fingers rather than applying it directly. In addition to the color I purchased this time, I also have a brighter, more vibrant pink, and I use that one as well, as applying it sparingly using the method described above creates just the right amount of vibrant lips. It's not widely available in stores, but there are a wide variety of colors, so if you come across it, I highly recommend giving it a try.