I bought 04, an incredibly bright orange, shortly after it was released. Then, after a fling with other orange lipsticks, I recently bought 04 again. The latest trend is mucous membrane colors, with a spot-the-difference-like color palette and a bunch of blurry colors that blend in with your skin! It's nice, but they're boring... In the end, this is about the only affordable, crisp, fresh orange lipstick I can find, so I enjoy orange makeup with this, paired with orange-yellow eyeshadow and coral blush. But it's not moisturizing at all, so I end up layering it with another lipstick. Even when layered with orange-brown, the bright orange of this lipstick blends in nicely, brightening my complexion. I wish there was such a bright orange lipstick in a stick.