I have dark hair and wanted gray eyebrows, so I bought KATE's greige, especially because the mid-tone was dark. It's more brown than gray, but I like how it makes my eyebrows stand out. I tried applying the beige on the left last, which I read would make the eyebrows less noticeable, but it ended up making them darker, so I'll have to research it. It's a shame it wasn't made in Japan.