I casually applied a little and was surprised at how much there was. A small amount is enough unless you're covering a large area. I think it spreads very well. The color is quite white, which is too white for me as I'm not particularly fair-skinned, but it might be good for areas you want to brighten. At first I spread it with my hands, but it was uneven and prone to smudging, so I patted it with a sponge and it came out really nice. It was moisturizing and didn't dry out my skin, so I'd like to buy a different color next time. As with anything, choosing the right color is difficult.