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iroha INTIMATE CARE

iroha WHITE MILK, 50ml

iroha WHITE MILK, 50ml

Rated 5.0 out of 7.0 by Japan’s largest beauty community

A new emulsion for delicate areas has been released as a quasi-drug.

✓ 100% AUTHENTIC, SHIPS FROM JAPAN

✓ DUTIES & TAXES INCLUDED FOR US ORDERS

Regular price $34.00 USD
Regular price Sale price $34.00 USD
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What it is

iroha VIO TREATMENT MILK has been revamped as a quasi-drug, "iroha WHITE MILK." Formulated with dual whitening*1 active ingredients*2, it prevents dullness and darkening*3 of the skin. While providing deep moisture, it also addresses concerns about the delicate zone. *1: Suppresses melanin production, preventing age spots and freckles *2: Tranexamic acid, L-ascorbic acid 2-glucoside *3: Prevents dryness and uneven skin texture (quasi-drug)

Ingredients

tranexamic acid, L-ascorbic acid 2-glucoside. Other purified water, shea butter, acetylated sodium hyaluronate, hydrolyzed hyaluronic acid, sodium hyaluronate (2), sugar squalane, soybean extract, water-soluble centella asiatica extract, scutellaria root extract, saxifrage extract, hydrangea extract, potassium hydroxide, concentrated glycerin, 1,2-pentanediol, octyldodecyl myristate, lipophilic glyceryl monostearate, polyethylene glycol monostearate, crystalline cellulose, hydroxyethylcellulose, xanthan gum, citric acid, sodium citrate, sodium hydroxide, natural vitamin E, 1,3-butylene glycol, phenoxyethanol.

How to use

Please clean your hands and fingers before use. *Take an appropriate amount and apply to areas where dryness is a concern, such as the delicate zone or the base of the legs. *We recommend using this together with Iroha Treatment Lotion.

We ship internationally from Japan!

Frequently Asked Questions

Is this authentic?

Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.

We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.

What are your shipping rates?

On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.

Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.

How long does delivery take?

These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.

  • United States: 12 to 15 business days
  • Canada, United Kingdom, France, Germany: 9 to 12 business days
  • Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
  • China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
  • Rest of the world: 11 to 18 business days

Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.

Do you offer express shipping?

Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.

Will I pay customs or import fees?

US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.

Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.

We're working on rolling out prepaid duties for more countries soon.