SK-II
SK-II GenOptics CC Primer SPF50 (Rosy Pink), 30g
SK-II GenOptics CC Primer SPF50 (Rosy Pink), 30g
Rated 5.6 out of 7.0 on @cosme, Japan's largest beauty review site
A brightening CC primer, SPF50+, with a rosy-pink glow, in Rosy Pink.
✓ 100% authentic, bought in Japan
✓ Ships from Tokyo in 3 business days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Genoptics CC Primer is a CC cream, SPF50+ PA++++, from SK-II's brightening series that gives skin a radiant, natural-looking glow in one step. It combines five roles, moisture, brightness, firmness, sun protection, and a primer with natural cover, in a smooth cream that clings closely. Rosy Pink adds a healthy flush and glow, in a 30g tube.
Why it's different
Five roles in one: moisture, brightness, firmness, SPF50+, and a natural-cover primer.
A smooth cream clings closely for a radiant, lasting glow.
Rosy Pink adds a healthy flush while evening out the complexion.
Key ingredients
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How to use
1. Take a pearl-sized amount into your palm.
2. Dot it on the forehead, cheeks, and chin.
3. Spread it evenly over the whole face.
SK-II GenOptics CC Primer SPF50 (Rosy Pink), 30g
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What does the CC primer do?
It combines five effects, moisture, brightness, firmness, SPF50+ sun protection, and a natural-cover primer, for a radiant complexion in one step.
What does the Rosy Pink shade do?
Rosy Pink adds a healthy flush and glow while evening out the complexion, for a natural, lit-from-within look.
How strong is the sun protection?
It offers SPF50+ PA++++, so it gives strong daily sun defense as it primes and brightens the skin.
How do I apply it?
Dot a pearl-sized amount on the forehead, cheeks, and chin, then spread it evenly over the whole face.
We ship internationally from Japan!
International Delivery Rates
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does international shipping take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan. As of 22 July 2026:
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
These are estimates only. Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. We offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I have to pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.