media
media Bright Up Rouge (BE-02)
media Bright Up Rouge (BE-02)
@cosme rating: 5.1/7.0
Long-lasting moisturizing and vibrant color without the need for lip balm
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Bright and gorgeous, with a dense and rich shine and color. Moisturizing and gorgeous color lasts without the need for lip balm. Contains Bright Up Pearl Contains moisturizing ingredients: Sodium hyaluronate, water-soluble collagen
Ingredients
Hydrogenated polyisobutene, diphenylsiloxyphenyl trimethicone, hydrogenated polydecene, tri(caprylic/capric)glyceryl, isotridecyl isononanoate, paraffin, di(octyldodecyl/phytosteryl/behenyl) lauroyl glutamate, microcrystalline wax, polyglyceryl-2 diisostearate, synthetic wax, ethylhexyl hydroxystearate, hydrogenated microcrystalline wax, tocopherol, shea butter, water, (ethylene/propylene) copolymer, polyethylene, dimethicone, sodium hyaluronate, water-soluble collagen, (+/-) mica, sodium lauroyl aspartate, lauroyl lysine, zinc chloride, titanium dioxide, iron oxide, aluminum hydroxide, barium sulfate, isopropyl titanium triisostearate, synthetic fluorphlogopite, yellow 4, red 201, red 202
How to use
Do not use if the product does not suit your lips or if you have any abnormalities such as cuts or eczema. If you experience any abnormalities such as redness, swelling, itchiness or irritation while using the product, discontinue use and consult a dermatologist. Continuing to use the product may worsen the symptoms. Take care where you store the product to prevent accidental ingestion by children or people with dementia. Do not store in high temperatures or in direct sunlight. Close the cap tightly after use. The lipstick may break if it is squeezed out too far. Pull out about 1.5 cm before use.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I purchased RD-06. I'm in my 40s, and my personal color is 1st warm spring, 2nd cool summer. I wanted to try red lipstick, but I didn't want to make a mistake, so I found this product with good value for money and bought it. When I actually used it, the color was great, lasted well, and I was very satisfied. Now that I'm in my 40s, I've started to worry about dullness in my face, but when I apply this lipstick, my face looks brighter. It also has a glossy finish, so I can achieve the look with just this one product. I want to get other colors too!
I wonder why the lipsticks in the media don't go viral!! I'm buying this item again and again. Especially this color. Lol, it's a really good color. It's a stylish brown, but not too brown, and has a slight reddish tint, making it easy to use for cool-toned skin tones. It's a natural brown color, so it's easy to use even for those new to brown. Brown colors can sometimes look too dark, stand out from the face, and make your complexion look bad, but this doesn't have that problem! I can't use up all my lipstick, but I bought one a while ago and it was running low, so I bought a new one out of concern for hygiene reasons. It doesn't irritate or dry my skin, so I'll be buying it again. I'm planning to buy other colors too! I'm also interested in the rose color for spring.
I saw a YouTube video recommending this product because it doesn't peel, so I gave it a try and it was great! It's not drying and the color lasts pretty well. I don't like it to be sticky and stick to the cup, so I wipe it off thoroughly with tissue to prevent it from getting sticky, but it adheres well and the color stays. It's easier to use than tinted lipsticks. I chose BE02, but on my lips (fair complexion, warm skin), it was too orange and overly saturated. I'd like a more subdued look, so I think I'll try BE01 next. The look is chic and lovely! I love the design. I've been using Rom&nd's Glasting Water Lipstick for the past few years, but it started to dry out my lips, so I'm glad I found a new one. I'm switching to this one!
I'll add a note. One minus. If I don't apply a good lip balm underneath, it causes a lot of peeling. I've decided to just assume that any lipstick will peel, and look for one that's okay if I at least apply a lip balm underneath. Posted on 12/9/2025↓ It's got a strong color but doesn't irritate my lips. My lips tend to peel quickly if I use a lipstick that doesn't suit me, but this one didn't cause any damage when I applied a good moisturizing lipstick underneath. It does come off easily if I eat or drink, so reapplying is necessary, but it's inexpensive and doesn't look cheap, so it's easy to carry around.
The muted colors are perfect for everyday use! I'd like to try other colors as well.