MAKE UP FOR EVER
Make Up For Ever Artist Shadow (400)
Make Up For Ever Artist Shadow (400)
Rated 5.3 out of 7.0 by Japan's largest beauty community.
Highly pigmented eyeshadow with a beautiful finish that lasts for a long time
✓ 100% authentic. Direct from brand or official stores only
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Track your order via your national carrier (USPS / Royal Mail)
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What it is
Blends easily and blends well with the skin. Highly pigmented eyeshadow with a beautiful finish that lasts for a long time. In 1984, when the brand was founded, we launched the largest eyeshadow series in history. This year, the 40th anniversary of the brand's founding, we will launch "Artist Shadow" in tribute to the artistic tradition. Artist Shadow, developed in collaboration with professional makeup artists, is highly pigmented yet can be blended freely. The ideal beauty will last until you remove your makeup. Available in 39 colors. Ultra-high pigmentation - Achieves a vivid and perfect eye look. The highly pigmented powder that allows you to express the color you see on your eyes is sure to be a big hit in professional settings and daily makeup. With a total of 39 colors, including 32 matte colors and 7 shimmer colors that give a three-dimensional effect and contrast, you can enjoy various expressions that release your artistic side. Powder that blends well with the skin. Smooth and blends well with the skin. Even in the delicate eye area, it is less likely to feel dry, so you can use it comfortably all day. Easy to blend. The formula is ideal for blending. Even beginners can easily create beautiful gradations like a professional. The beauty of the freshly applied color lasts for a long time, and it does not easily crumble or fade even after a long time. Enjoy the beautiful colors that will make your heart flutter until the moment you remove your makeup. A convenient new package that allows you to check the color of the face color without opening the sophisticated packaging case. Remove the contents from the case and transfer them to the empty metal palette. sold separately. to create your own original palette, which will not take up much space even in professional settings.
Ingredients
How to use
Powder applied from the corner of the eye upwards
We ship internationally from Japan!
Frequently Asked Questions
Are the products you sell authentic?
Authenticity is 100% guaranteed. We source directly from the brand, or from official stores within Japan.
All products are fresh off the shelves and never outdated.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
This single eyeshadow has a moist powder texture and provides strong color. Therefore, I use it carefully, avoiding applying too much all over. I use #530 as a matte highlighter. Applying a little to areas I want to plump up—like my nasolabial folds, the sides of my lips, and dark circles under my eyes—naturally conceals those areas. I bought a second one so I could use it for touch-ups. It's small and portable, making it convenient to carry around. I saw a Korean makeup artist on YouTube using #540 as a nose shadow, and I've followed suit. I think applying a very small amount with a brush and gently dabbing it on my nose naturally makes my nose look smaller. Be especially careful not to apply too much. I use #800 as an eyeshadow base. My personal color teacher taught me how to apply it lightly all over my eyelids, eliminating dullness and allowing the next eyeshadow to shine. This is recommended for those who, like me, experience winter-spring transitions.
I love Make Up For Ever! I have sensitive skin due to atopic dermatitis, but I can use almost all of Make Up For Ever's products, so I trust them! Due to my face type and dullness, the eyeshadow colors that suit me are quite limited, but I had my eye on this eyeshadow and found a color that was perfect, so I bought it when it was time to replace my makeup. The color payoff is amazing, and it really accentuates my eyes! No matter what I use, powder accumulates around my double eyelid, so I was thinking of giving up on eyeshadow, so this eyeshadow has become one I can't live without! I also use purple eyebrow products, so I'm exploring whether I can use it as an eyebrow product! I think I'll keep buying it as long as it's available!
540 Sweet Taupe: I bought this after seeing it recommended as a nose shadow by a Korean makeup artist! It has a moist texture and blends well with the skin. It's a fairly warm color for a nose shadow, but it's the perfect shadow color for warm-toned skin tones in spring. 640 Hot Toffee: I bought this as a stylish brown accent color with a hint of red. It's very pigmented, so be careful not to apply too much!
The lighter shades in my eyeshadow palettes tend to disappear. But the darker shades are still going strong. I've been adding more single-color eyeshadows lately. I already have a whitish single-color eyeshadow elsewhere, so I was looking for something a little more beige and matte. I thought the M540 might be a little dark, but when I actually applied it to my eyelids, it was a perfect neutral beige.