FLUFFY FORM
FLUFFY FORM Keratin Treatment Moist, 280ml
FLUFFY FORM Keratin Treatment Moist, 280ml
Rated 4.9 out of 7.0 by Japan’s largest beauty community
FLUFFY FORM Keratin Treatment Moist, a rinse-out treatment that melts into hair with triple keratin for smooth, moisturized, manageable strands.
✓ 100% authentic, ships from Japan
✓ Duties & taxes included for US orders
Couldn't load pickup availability

What it is
FLUFFY FORM Keratin Treatment Moist is a Japanese hair treatment, 280g, in a floral jasmine scent. Smoothed through the mid-lengths and ends after shampoo, it melts into the hair with triple keratin plus natural moisturizing factors and amino acids, so dry, damaged hair rinses soft, smooth, and full of manageable body.
Why it's different
Triple keratin melts into the hair to replenish and strengthen the feel of dry, damaged strands.
Natural moisturizing factor PCA-Na and eight amino acids hydrate for smooth, supple, manageable hair.
It pairs with the matching Moist shampoo for a full moisture routine.
How to use
1. After shampooing, gently squeeze water from the hair.
2. Smooth an appropriate amount through the mid-lengths and ends.
3. Comb it through for even coverage.
4. Rinse until the hair still feels smooth, leaving a little slip.
FLUFFY FORM Keratin Treatment Moist, 280ml
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
Should I use it with the matching shampoo?
Yes, for the fullest effect. The Moist shampoo cleans gently while this treatment melts in to smooth and moisturize, so together they target dry, damaged hair. It also works with other shampoos.
How long do I leave it on?
A short pause helps it absorb, then rinse. Concentrate it on the mid-lengths and ends where damage sits, and rinse until the hair still feels smooth rather than stripped.
Will it weigh hair down?
Used on the mid-lengths and ends in a suitable amount, it smooths without heaviness. Fine hair should use a little and keep it off the roots to avoid limpness.
What does it smell like?
It has a soft floral jasmine scent, a gentle, elegant fragrance that lingers lightly and makes the wash feel relaxing, matching the Moist shampoo.
We ship internationally from Japan!
International Delivery Rates
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does international shipping take?
These estimates are for International Airmail and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 days
- Canada, United Kingdom, France, Germany: 9 to 12 days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 days
- Rest of the world: 11 to 18 days
Please note that these are estimates only. Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Will I have to pay customs or import fees?
For US customers: All US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
For customers outside of the US:
Unfortunately, we are unable to process prepaid custom taxes for any other countries other than the US. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.