IPSA
IPSA Foundation Ultimate e (201)
IPSA Foundation Ultimate e (201)
Rated 5.6 out of 7.0 by Japan's largest beauty community.
A foundation that gives you beautiful, translucent skin.
✓ 100% authentic. Direct from brand or official stores only
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Track your order via your national carrier (USPS / Royal Mail)
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What it is
This foundation melts into your skin with a rich, melting texture, transforming even sebum into a radiant glow, leaving you with a beautiful, hydrated, translucent complexion. Formulated with Glow Gold Pearl, which transforms into a radiant gold glow upon contact with sebum on the skin's surface. The glow of your skin increases over time, providing a vibrant, translucent look that lasts. This foundation is for those seeking the ultimate finish, as if their bare skin were naturally beautiful and toned. SPF25 PA++ Non-comedogenic and allergy tested. *This does not guarantee that acne or allergy protection will not occur in all people. Contains moisturizing ingredients (argan oil), moisturizing ingredients (Amino DF EX (trimethylglycine, alanine, green tea extract, rosa robur extract, glycerin)), and blue light blocking effects to protect your skin (blue light blocking ingredients).
Ingredients
How to use
Please use the IPSA Brush (for Foundation Ultimate) sold separately. Lightly touch the surface of the foundation to load it onto the brush, then pat it onto your face to blend it in. If you use too little, you will not get sufficient UV protection. We recommend using it in conjunction with a UV protector. ☆The SPF and PA indications on the product are the results of applying 2 mg per 1 cm2 of skin, as specified in the SPF test method.
We ship internationally from Japan!
Frequently Asked Questions
Are the products you sell authentic?
Authenticity is 100% guaranteed. We source directly from the brand, or from official stores within Japan.
All products are fresh off the shelves and never outdated.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I decided on the color after a consultation. They identified the color of light I was lacking. I bought the dedicated brush, but I apply it with an Esprique brush I have at home. It spreads easily and makes my skin look radiant, and it's by far my favorite foundation of all the ones I've used so far. After applying sunscreen, I spread this all over my face, then layer Miyoshi's Two-Way Cake (a slightly darker 05) on top on the high points of my cheeks. This hides blemishes on my cheeks and creates a shading effect, so I think I'll be able to use this product for a long time.
It's been a while since I used it, but I'll write it down for future reference. With the included brush, I was able to recreate the excitement I felt when the beauty advisor touched up my skin! I remember being asked multiple times if my skin had become clearer, which made me happy. It doesn't get dirty over time. It's easy to apply, and you only need a small amount to cover your entire face, so it's great value for money. I'm currently trying out a different foundation, but this is one of the best foundations I've ever used.
It's been a while since I used it, but I'll write it down for future reference. With the included brush, I was able to recreate the excitement I felt when the beauty advisor touched up my skin! I remember being asked multiple times if my skin had become clearer, which made me happy. It doesn't get dirty over time. It's easy to apply, and you only need a small amount to cover your entire face, so it's great value for money. I'm currently trying out a different foundation, but this is one of the best foundations I've ever used.
I purchased this product in January 2026. I also purchased the dedicated brush and use it to apply the foundation. Since I can apply just enough to cover half of my face, it seems like it will never run out (apparently it's IPSA's most cost-effective foundation). It lasts for about three years, but for hygienic reasons, it's recommended to replace it every year or so. It's semi-matte immediately after application. It contains gold pearls that react with sebum, and the more time passes, the more radiant it becomes, leaving my skin looking incredibly beautiful. Even with just a tiny amount applied, it completely erases imperfections. When I apply it over areas of concern with a brush, it provides natural coverage without looking thick. It has good coverage yet doesn't feel heavy at all. It's truly a dream foundation. I fell asleep after work, tired, and woke up after 10 PM to find my makeup still looking great. It made me gasp. It doesn't settle into pores or wrinkles, smudge, or become powdery. My nose was a little shiny, but it went away with a tissue. It stayed fresh and flawless all day long. I'm so glad I bought it. I recommend it to anyone looking for a naturally beautiful, cost-effective foundation, or someone who doesn't have time to touch up their makeup during the day. I had my skin analyzed at a previous review counter and had my makeup applied using this product, and I was blown away by the beautiful results. The beauty advisor used Protector Multi-Shield as a primer and Ultimate powder as a finishing powder. I didn't use concealer or control color; I simply applied foundation onto a tip and gently layered it over any blemishes or dark circles, which seems like a time-saver. It blends in over time, blending seamlessly with my skin. Even though I have skin that's prone to both shine and dryness, it didn't break down. It gave me the naturally porcelain-like glow of someone with no pores, and it didn't cause any dullness. The teardrop-shaped brush seemed easy to use, so I'm considering purchasing it.
I use 101. First of all, it's very cost-effective! If you don't mind hygiene, it can last a year. lol I'm very satisfied with the coverage it provides, even if you tap a small amount onto the brush and spread it out. The texture is quite firm. 101 looks a little dark in color alone, but it's more of a natural beige and isn't actually that dark. If you normally use pink ochre, you might find it a little yellowish. The feel is semi-glossy. It doesn't give a shiny finish, but it does provide coverage and a subtle shine. It seems to be sold separately, but I think the finish looks better if you apply it with the dedicated brush!