AYAKA
Ayaka Natural Eyebrow Powder (23 Dark Brown)
Ayaka Natural Eyebrow Powder (23 Dark Brown)
@cosme rating: 6.0/7.0
Easy, soft shadows. Fluffy, natural-looking eyebrows.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
Couldn't load pickup availability

What it is
Gentle on the skin. Simply apply the tip along your eyebrows for a quick and easy natural finish. The fine powder blends in smoothly and seamlessly. Gives your eyebrows a soft, fluffy shadow. Tip type for quick touch-ups on the go. Available in two colors. 23 Dark Brown. 32 Gray.
Ingredients
How to use
Firmly hold the screw cap (containing powder) and slowly turn the tip holder to open. The tip contains the appropriate amount of powder, so adjust the amount of powder on the back of your hand before use. Lightly blend the powder along the direction of your eyebrows to create your brows. When first using the product or if the powder application is thin, insert the tip all the way into the cap and turn it left and right several times. Use this to blend after applying the "Ayaka Natural Eyebrow Pencil" (sold separately) to create more natural, beautiful brows. Please be careful if you have a history of allergies to the ingredients. Always perform a patch test or other trial before using cosmetics for the first time. Read the instructions on the inside of the box carefully before use. Caution: The tip holder is spring-loaded to ensure the powder adheres easily. When opening, the spring force may push the powder out, so hold the cap firmly. Powder may fall out of the screw cap (containing powder), so be careful not to get it on your clothes. Rubbing the tip too hard against your skin may cause it to break. Do not wash the tip. If you notice any dirt on the shaft or other areas, wipe it with tissue paper or similar, and always keep it clean before use. Do not drop or subject to strong impact as this may cause damage. Do not store in direct sunlight or in high or low temperature locations. Keep out of reach of infants and young children. Close the cap tightly after use. Pay close attention to any abnormalities on your skin before use. Do not use if you have any cuts, swelling, eczema, or other abnormalities. Discontinue use if the product does not suit your skin. If you experience any abnormalities such as redness, swelling, itching, irritation, discoloration (white spots, etc.), or darkening during use. If the above abnormalities occur after direct sunlight exposure to the skin where the product was used. Continuing to use cosmetics as is may worsen the symptoms, so we recommend that you consult a dermatologist.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I bought this as a gift for my mother, who is a firm believer in dark hair. It's a neutral grey with a light application. I've given her the safest powder palette from Kate before, but she didn't even open it because she didn't know how to use it. It seems to be a generational thing, but she has a strong preference for pencil-type palettes, and she found the three shades confusing. This powder in pen form seems to suit her well, and she's using it. I might buy it again.
It gives you soft and gentle eyebrows.
I tried out Ayaka Natural Eyebrow Powder from Ayaka, the sister brand of Chifure! It allows me to easily create soft, natural-looking eyebrows, making it a reliable ally for me, as I can't go out without makeup. When you open and close the cap, the right amount of powder is applied to the tip! It's super convenient because you can draw your eyebrows instantly without using any tools. The fine powder blends smoothly into the skin and adheres perfectly! I like how the soft color doesn't leave a flat look. I feel like this is enough for taking out the trash in the morning or shopping in the neighborhood.
Even though I'm clumsy, it's easy to use. It doesn't leave too much powder on the skin and gives a natural finish.
It gives a subtle color that's just right for adjusting the darkness of the beginning of your brows. I used to use a pencil, but it would end up looking too dark, but this solved that problem.