Ex:beaute
Ex:beaute CC High Protect UV SPF50 Bright, 30g
Ex:beaute CC High Protect UV SPF50 Bright, 30g
@cosme rating: 4.7/7.0
Manipulate light to achieve a clear, natural skin look.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Manipulate light to achieve a clear, natural skin look. Complete your makeup look with UV protection and a light, comfortable finish.
Ingredients
Water, cyclopentasiloxane, titanium dioxide, cetyl ethylhexanoate, glycerin, methyl methacrylate crosspolymer, BG, zinc oxide, spirulina maxima extract, hydrolyzed collagen, hydrolyzed hyaluronic acid, sodium acetylated hyaluronate, ectoine, (glyceryl amidoethyl methacrylate/stearyl methacrylate) copolymer, ceramide NP, squalane, polyquaternium-51, horse chestnut seed extract, dipotassium glycyrrhizate, soybean fruit/leaf/stem extract, sodium hyaluronate, apricot kernel oil, sunflower seed oil, rosemary leaf extract, hydroxypropyl Sheapatite, PEG-10 dimethicone, sorbitan isostearate, magnesium sulfate, sorbitan sesquioleate, glyceryl behenate/eicosandioate, lauryl PEG-9 polydimethylsiloxyethyl dimethicone, disteardimonium hectorite, nylon-12, ethylhexylglycerin, glyceryl caprylate, dimethicone, propylene carbonate, silica, hydrated silica, sucrose, lecithin, tocopherol, aluminum hydroxide, aluminum chloride, mica, cellulose acetate, perfluorooctyltriethoxysilane, hydrogen dimethicone, talc, iron oxides
How to use
Apply one pump of product to your face, spreading it from the center outwards. Gently pat in with the pads of your fingers. Wrap with your palms to ensure better adhesion.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I got the ultimate primer for spring and summer! Ex:Beaute CC High Protect UV SPF50+ PA++++. Ex:Beaute is a cosmetic product from a Japanese company called Madurex. It's probably aimed at people over 30. It's probably too early for younger people (lol). This primer, foundation, makeup primer, and BB cream work together, with excellent coverage! This one powder is all you need. However, if you're looking for even more coverage and long-lasting results, pair it with foundation for perfect results! Personally, I recommend using Shu Uemura liquid foundation over it. I tested it outside in the middle of the day in May, when temperatures were over 25 degrees, and it still held up perfectly after 12 hours. It's perfect for those special summer moments. It costs about ¥3,800 for 30g. It's pricey, but the official Rakuten website sometimes offers 30%-50% off, so I regularly check the site for those deals. It really doesn't come off, so if you're looking for a foundation like that, or if you already own Shu Uemura liquid foundation, be sure to give it a try!
I usually use sunscreen, concealer around my eyes and cheeks, and finish with a powder that also has sunscreen properties. Now that autumn is here, I wanted a little more coverage, so I bought Bright at my local Loft. First of all, the texture and feel are great. It spreads easily, but it's not slippery and slides over the skin, and the powder puff doesn't feel sticky. It spreads like a soft butter and fits perfectly to the skin. It only covers melasma to a slight degree, but it does seem to even out uneven skin tone. If I dust powder on this, I can go without foundation. It's not drying and not heavy. The price is reasonable, so I'll use it a bit more and write another review!
I've been wearing a mask for a while now, but I thought I might have to take it off more often...so I was looking for cosmetics that would make my skin look beautiful, and I found this. I should have checked the contents more carefully, but the first thing I thought when I received it was, "It's so small for the price!" (lol) It comes in two shades, bright and natural, and I chose the natural one. The nozzle tip is thin, so it's easy to dispense just the amount you need. The texture is thick enough to form a ball, but it spreads smoothly on my skin. A small amount goes a long way, so I guess the cost-effectiveness is average. As for coverage, it covers pores well, but not darker blemishes. However, it doesn't feel too "overly heavy," so I thought it was perfect for me, a natural-looking person. It doesn't leave my skin feeling sticky after application, which is great. It serves multiple purposes, so I think it's perfect for those who don't like to bother with makeup. I'll consider repurchasing it depending on how long I can use it and the cost-effectiveness.