LB
LB Mineral Moist UV Base (SPF50)
LB Mineral Moist UV Base (SPF50)
@cosme rating: /7.0
Even for long periods of time! Even in close combat! A sunscreen base for offense and defense
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
This sunscreen primer provides both offensive and defensive protection, even for long-lasting and close-up use. It offers SPF50/PA++++ and LB's highest UV protection. It not only protects against the sun's rays, but also pores. Formulated with two types of micro-focus powder, it focuses on fine lines and pores, flattening them out. Use it alone for natural makeup, or as a makeup primer for fuller makeup! After skincare, take an appropriate amount (about 2-3 pearls) and spread it evenly over your entire face in a thin layer.
Ingredients
Water, cyclopentasiloxane, zinc oxide, methoxycinnamic acid, ethylhexyl, PEG-9 polydimethylsiloxyethyl dimethicone, titanium dioxide, pentaerythrityl tetraethylhexanoate, BG, glycerin, ethylhexyl palmitate, pentylene glycol, lauroyl lysine, disteardimonium hectorite, dimethicone, polyethylene, methyl methacrylate crosspolymer, talc, dimethicone/vinyl dimethicone crosspolymer, PEG-10 dimethicone, PEG-3 dimethicone, hydrogen dimethicone, sodium citrate, sodium chloride, trimethylsiloxysilicate, silica, alumina, hydroxide A, dipotassium glycyrrhizinate, dimyristate A, citric acid, tocopherol, mica, sodium hyaluronate, hydrolyzed collagen, iron oxides
How to use
Take an appropriate amount onto your finger or brush and spread evenly.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
I went to work and needed to touch up my makeup, but lo and behold, I'd forgotten my entire pouch at home! ／(^p^)＼ Aaah! Then, I was near work and wanted to buy something that offered both foundation and sunscreen. I'd always used Majolica Majorca's CC Cream (in a light blue tube, called Active Girl), so I was going to buy that, but on my way to the register, this product caught my eye. Also, since I'd just recently fallen in love with LB's Slim Gel Eyeliner (Sepia), I tried it on the back of my hand and found that it didn't change my skin tone but did seem to hide my imperfections, so I switched to this one right then and there. It actually lasted a long time. However, something felt missing... Like a subtle white cast? No, it just didn't seem to fit my skin properly. So I mixed equal amounts of this product with Revlon's Color Stay Makeup liquid foundation, which I also felt was missing something, and tried it out!! 1. Apply the mixture in the palm of your hand and blend it in. 2. Press with a tissue to blend it in further. 3. Apply eyeliner, eyeshadow, eyebrows, blush, etc. (apply mascara after baby powder). 4. 4. Smooth the surface with baby powder, 5. Finally, press with water. I tried using it in that order...and this combination was divine...!! ←What is this? It doesn't come off at all...!!The number of times I need to touch up my makeup has been drastically reduced...!!To be more specific, how resistant it is, I put on my makeup in the morning, walked around in the hot and humid weather, got caught in the rain, and during that time I didn't touch up my makeup at all except for a quick reapplication of lipstick and point makeup in the heaviest areas.Even when I look in the mirror again after a whole day, my blush and eyeshadow that I had applied over a wide area still look like they're still there!!What's more, I think that sometimes I get a little itchy from touching my hair or being bitten by a mosquito, and I accidentally scratch my fingernails lightly, but the peeling foundation doesn't get on my nails!!This is unusual for me, who is quite loose when it comes to makeup cosmetics, and I have a feeling I'll be buying it again and again!!I think that not only this product, but if you feel like something is missing, you should try mixing it with something else that is missing.←
I was looking for a primer for dry skin. While there are many products available, I remembered that the eyeshadow I recently bought was LB, so I searched for it and found that it was inexpensive but highly rated, so I decided to buy it. It really doesn't dry out my skin. I think my makeup lasts well too. It evens out the tone, so on days when I'm short on time, I can just use this and powder as my base, which is great. I think I'll go back to Prima primer in the summer, but I'm thinking this will be my go-to for the dry season.
It's been about a month, and I've been using it consistently. It's a sunscreen base with good coverage, so it evens out my complexion. I've used it for light makeup looks without foundation, combining Clarins sunscreen and a peach-colored color control base with powder, and it feels the same. This one looks whiter immediately after application, but after a while, it doesn't look as unnatural. It's definitely thicker, so it's a little harder to spread at first compared to other primers and BB creams, but you quickly get used to it. I think that's the right consistency. It hasn't dried out my skin yet, so I can apply concealer and powder foundation over it for a full, even look. I'm very satisfied with the price. I'll probably switch to something else if I get tired of it, but so far, I have no complaints. I think the box says 2-3 pearls, but one small pearl is enough; anything more would be too much. The Maquillage Multi BB base smudged a little when I used it this way, which was fine as a foundation base, but I thought this one excels in that it doesn't smudge.
It's great value for money. Just a squirt of the product from the tiny, pinhole-like hole is all you need. It doesn't spread that well, but if you apply it in small spots and blend it in, it's a foundation that doesn't stick, doesn't flake, and lasts all day. It leaves a matte finish. Since I've been wearing masks a lot lately, I often find myself rushing to work after just finishing my eyebrows and eyes. It's a bit of a shortcut, but it also provides UV protection, so I pamper myself and just use this until I can take off my mask. I use that time during my commute.