Heroine Make
Heroine Make Volume & Curl Mascara Advanced Film (02 Brown)
Heroine Make Volume & Curl Mascara Advanced Film (02 Brown)
@cosme rating: 5.0/7.0
The best of both film and WP! Durable curl and easy removal.
✓ 100% authentic
✓ Ships from Japan in 3-5 days
✓ Duties prepaid for US orders
✓ Tracked delivery via Japan Post
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What it is
Resistant to water, sebum, and rubbing, and keeps the lashes from smudgingResistant to water and sebum, but can be removed with "hot water" + "face wash". After soaking in lukewarm water, it can be easily removed by washing with face wash. Contains instant locking ingredients and shape-retaining polymers. Keeps eyelashes curled and upward for a long time. Contains volume separation powder. Contains 2mm fibers for a beautiful, voluminous finish. Contains 4 types of beauty serum ingredients. Camellia oil, royal jelly extract, argan oil, wild rose oil*. eyelash protection ingredient. *Rosa canina fruit oil *The packaging of this product may change without notice.
Ingredients
How to use
Apply the product on the inside of the curve, wiggling the brush at the roots while keeping the bristles still and gliding smoothly at the ends. To remove, rub in lukewarm water, then use your facial cleanser to gently wash in circular motions. You can also use a cleanser before using the cleanser.
We ship internationally from Japan!
Frequently Asked Questions
Is this authentic?
Yes. We only buy from official retailers and directly from the brands here in Japan. Never resellers, never grey market stock.
We are beauty lovers too, so we know the worry, especially with something you are putting on your face. Authenticity is 100% guaranteed by us.
What are your shipping rates?
On orders under US$75, shipping is a flat US$20 to the United States and US$10 to all other countries.
Orders of US$75 or more ship free, applied automatically at checkout. Your exact shipping cost is shown before you pay.
How long does delivery take?
These estimates are for International Airmail (Tracked) and include 3 to 5 business days of processing in Japan.
- United States: 12 to 15 business days
- Canada, United Kingdom, France, Germany: 9 to 12 business days
- Australia, New Zealand, Denmark, Finland, India, Indonesia, Italy, Netherlands, Spain, Sweden, Switzerland: 10 to 13 business days
- China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan, Thailand, Vietnam: 8 to 10 business days
- Rest of the world: 11 to 18 business days
Actual delivery can be affected by customs clearance, seasonal congestion, or carrier delays in the destination country, all of which are outside our control.
Do you offer express shipping?
Yes. As of 22 July 2026, we offer International Express Mail through Japan Post. The cost is based on order weight and is calculated automatically at checkout.
Will I pay customs or import fees?
US orders: No. As of July 1, 2026, all US orders ship DDP (duties delivered prepaid), meaning we prepay all import duties on our end. Nothing is due at your door.
Orders outside the US: Possibly. Duties and import taxes are set by your local customs authority and are not collected at checkout, so any charges on delivery are your responsibility.
We're working on rolling out prepaid duties for more countries soon.
It's very easy to apply and doesn't smudge, but it washes off with warm water. I plan to buy it again.
It doesn't clump, it adds volume, and washes off with hot water - perfect! I recommend it!
No matter what, this is the one that lifts my lashes the most. I feel like it's a mascara. It doesn't clump easily, is easy to remove with makeup remover, and lasts for quite a long time. This is my third one!
It gives you voluminous, long curls and a glossy, jet black finish. It doesn't smudge and always looks beautiful.
I used it during the summer and it didn't give me panda eyes, and it came off easily with cleansing oil, so I liked it and bought it again.