Recently, there are a lot of treatments in pump bottles, but when I look for conditioners, it's surprisingly hard to find them. I bought LUX because it was a conditioner in a pump bottle. It's also reasonably priced. The floral scent may be a matter of personal preference, but my family and I both like it, so we all use it. It's not as thick as a treatment, but it's a softer conditioner, so it's easy to apply and use. I shampoo my hair, use a treatment I have on hand, and finish with this conditioner, and my hair stays nice and manageable.