I thought it was a very high-quality lipstick for Canmake, but it's priced at 1,300 yen... which is expensive for Canmake... but the application is smooth, like it contains oil, and the color payoff, long-lasting, moisturizing, and shine are very similar to Maquillage's Dramatic Rouge EX. It seems to be packed with beauty ingredients, doesn't dry out your lips, and doesn't require lip balm. I think 1,200 yen is cheap compared to drugstore and mid-range cosmetics that cost 3,000 yen, and with 20% off on Cosmetics Beauty Day, it's effectively about 1,100 yen. It's not super cheap, but for the quality at this price, I highly recommend it!