I've used up Ihada, And B, Kansan, and Snow Beauty powders that perform a similar function, and was looking for something to use next, when this caught my eye and I decided to buy it. Even on days when I don't wear makeup, I always use sunscreen and powder. To prevent rough skin, I like products that can be removed with face wash and are gentle on the skin. After my morning skincare routine, I use this alone when I take out the trash, and so far, my skin hasn't dried out or become oily, which is great. Until a few years ago, I could just relax on my days off with skincare, but as I get older, if I don't keep it up, I really look shabby. It feels like it protects my skin without putting a strain on it, so even though it will probably run out before summer, I'll keep using it.