If I use it all over my lower eyelid, it can look overdone, so I apply it a little wider than the width of my pupil. The highlight color isn't too dark, so it's easy to use! I've been using CEZANNE's shadow liner for my under-eye bags, but even after blending it, it always looked a little unnatural. I like this because I can create a natural shadow just by quickly swiping it with the included brush. The highlight color is a little on the white side.