Even though I was annoyed by the scent-driven ads, I'm hooked. lol It's my absolute favorite scent, and it's so intoxicating, it instantly activates the parasympathetic nervous system. It's quite thick, so preferences may vary, but for me, with dry skin, it's perfect. I like watery skin, so I usually use One by Kose's Serum Veil Lotion, but when I'm in the mood for something richer, this is perfect. It's also perfect for those times when I've finished my skincare routine, but my skin feels dry after an hour or two, but I don't feel like adding cream. It's just the right amount of moisturizing and relaxing. The recommended dosage is five pumps... which is a bit much, lol. Maybe the manufacturer intended for me to layer it and relax while using it, but two pumps was enough for me. It's said to contain aronia, a fruit with high antioxidant properties that are beneficial for the aging generation. I wasn't very familiar with aronia, so I asked Chat GPT for some research. ↓↓ Aronia Skincare Benefits 1. Powerful Antioxidant Properties (Key to Anti-aging Care) Aronia has one of the highest polyphenol contents of any fruit. It is particularly rich in anthocyanins and proanthocyanidins, which suppress free radicals, the cause of dark spots and dullness, preventing loss of firmness and fine wrinkles, and slowing the rate of skin aging. ② Whitening and Translucency Improvement: It inhibits melanin production, preventing dark spots, improving dullness, and brightening skin tone. It is thought of as a "protective whitening" rather than an "aggressive whitening" ingredient. ③ Care for rough and irritated skin (great for sensitive skin). Its anti-inflammatory properties soothe redness, acne, and UV damage. It is gentler than vitamin C, making it suitable for sensitive and sensitive skin. ④ Protects collagen: Aronia polyphenols inhibit collagen-destroying enzymes (collagenase). Improves firmness and elasticity, preventing sagging of the facial line. ⑤ Moisturizing Support: While not directly moisturizing like hyaluronic acid, it supports the skin's barrier function and prevents a loss of moisture retention, creating a skin environment less prone to dryness.