Chifure has been my go-to brand since I was young, but I first learned about this lotion when it was included in a limited edition set. I don't have extremely sensitive skin, just the occasional irritation, so I didn't pay much attention to it, but now that I'm paying more attention to alcohol-free skincare, I find that it feels smoother on the skin and absorbs easily. I'm also very happy with the moisturizing power, so it looks like it'll become a staple for me.