It's so small, yet the bristles are so fluffy I want to touch it forever! I've always applied powder with a puff, but I was worried about it getting too much and the puff getting dirty, so I was looking for a brush. If I were only using it at home, a long-handled brush would be fine, but being able to store it in my powder case is just as appreciated! And it's cheap!! Thanks, Canmake! The product is called the Marshmallow Finish Powder Brush, but it fits perfectly in the case of my Bare Skin Anniversary skincare powder. I've only just started using it, but even if I find another good brush, I think I'll keep using it for touch-ups.