I'm a cool-toned summer type. I sometimes like to wear coral makeup, and I wanted an orange lipstick, so I chose this. It's matte, but it doesn't peel, which I thought was great. If you apply this after applying lip liner, it gives a really cute finish. It lasts pretty well, too. 2025/01/08 Update: I wanted cool-toned colors too, so I bought some more...lol 04 and 08 are super cute! 04 is a lighter color, but it's highly pigmented, so it turns out a healthy pink. 08 is a darker pink, so it gives a more vibrant impression. The color stays on even after a meal, and I love how well it lasts!