I mainly use it as a blush. It has a stronger pigmentation than the other colors, so I rub it onto the back of my hand and mix it with a little liquid concealer to use as a base blush. By adjusting the amount of this and concealer, I can create a light, Korean-style blush color or a vibrant, vibrant pink blush, making it very versatile. If I layer it with powder blush, it lasts all day, and given my face type and personal color, blush smudges can make me look very old, so this product is essential! Since it's mixed with concealer, it can also cover minor imperfections like blemishes and pores, so I recommend it for people whose blemishes stand out when they use blush or who want to improve the staying power of their blush.