I recommend this product to those who prioritize curl and finesse over volume. Because it's a quick lash curler, it holds the curl well. And of course, it doesn't smudge. And aside from the excellent liquid, the brush is also fantastic. I have thick eyelids, so mascara often gets on my lashes, but this one has a very thin brush, so it's incredibly easy to apply! It's not just thin, it separates each individual lash properly. There are metal and comb types of thin brushes, but a brush with bristles is still best for separating lashes. It's affordable and incredibly easy to use, so I always reach for this one. It seems less well-known than regular quick lash curlers, so I sincerely hope it doesn't get discontinued.