MAKE UP FOR EVER Volume Artist Mascara, 12ml

This pure black mascara gives you the look you want, from natural to voluminous. It maintains its finish for 24 hours*1. The light, creamy formula and specially designed brush catch each and every lash from root to tip. Subtly accentuate your eyes or create a dramatic look, creating a variety of looks depending on how you layer it. ■ Build volume with multiple coats. A natural look with one coat. Build volume with multiple coats. Flexible, customizable look. ■ Specially designed brush: The hexagonal brush, designed by a professional makeup artist, efficiently catches lashes with one stroke. Creates clump-free, separate lashes that appear to have their own unique purpose. ■ Contains the most dense pigment in the Pure Black Series*2 history. The pure black color enhances your eyes. *1 Based on MAKE UP FOR EVER research. Results may vary by individual. *2 For MAKE UP FOR EVER mascaras

1. Gently apply mascara from the roots to the tips of your lashes. 2. Apply multiple coats as needed to achieve the volume you desire, from a natural finish to a more dramatic look.