This is the cool-toned shade 03 PLUM MARTINI 05 PINK LEMON FIZZ. It has a grapefruit-like citrus-fruity scent, a slightly gel-like, slightly thick, smooth texture, and a moist feel. It adheres well and dries quickly, and adheres thinly to the skin. It's highly pigmented, so applying it with just the tip will clearly define your lip line. However, if you make a mistake, you'll need to quickly fix it, or it might be quite difficult (perhaps using concealer or remover will fix it?). Therefore, the official recommended application method (applying to the center and then blending with a brush or something) seems best. If it gets on your finger, it's hard to remove, so be careful not to blend it with your finger. It has a moist, glossy texture rather than the "smooth" look you often see these days. It's cute on its own, but it's also cute when layered with gloss. The color lasts really well, and it's a cute color that looks great even when you're eating or drinking.